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The Complete Guide to Special Event Management
Ernst & Young Llp
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Description for The Complete Guide to Special Event Management
Hardcover. Produced by the advisors to the Nobel Peace Prize and the 1984 Olympics, this book offers practical event management and marketing advice flavoured with various anecdotes in one easy-to-read format. It explains precisely how to build image or company recognition by sponsoring diverse sizes and types of events ranging from entertainment to sports. Num Pages: 320 pages. Dimension: 243 x 170 x 28. Weight in Grams: 684.
Produced by the advisors to the Nobel Peace Prize and the 1984 Olympics, this book offers practical event management and marketing advice flavoured with various anecdotes in one easy-to-read format. It explains precisely how to build image or company recognition by sponsoring diverse sizes and types of events ranging from entertainment to sports. It also covers every stage of marketing, logistics, finance, concessions and public relations.
Produced by the advisors to the Nobel Peace Prize and the 1984 Olympics, this book offers practical event management and marketing advice flavoured with various anecdotes in one easy-to-read format. It explains precisely how to build image or company recognition by sponsoring diverse sizes and types of events ranging from entertainment to sports. It also covers every stage of marketing, logistics, finance, concessions and public relations.
Product Details
Format
Hardback
Publication date
1992
Publisher
Wiley
Language
English
Number of pages
320
Condition
New
Number of Pages
336
Place of Publication
New York, United States
ISBN
9780471549086
SKU
V9780471549086
Shipping Time
Usually ships in 7 to 11 working days
Ref
99-50
About Ernst & Young Llp
Ernst & Young is a multinational professional services firm headquartered in London, England, United Kingdom. EY is one of the largest professional services firms in the world and is one of the "Big Four" accounting firms.
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