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The Highly Effective Marketing Plan (HEMP)
Peter Knight
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Description for The Highly Effective Marketing Plan (HEMP)
Paperback. This is the step-by-step, proven programme that will allow you to create a highly effective marketing plan that works - in just one hour! Num Pages: 176 pages, Illustrations. BIC Classification: KJC; KJH; KJS. Category: (G) General (US: Trade). Dimension: 235 x 157 x 12. Weight in Grams: 350.
A Highly Effective Marketing Plan (HEMP) is a process that will dramatically improve your chances of profitably selling more of your products and services. And HEMP will stop you wasting thousands, maybe millions of pounds, dollars, euros or yen on marketing initiatives that should never see the light of day. HEMP is a straightforward, simple, 17 step plan which you can use to address your problems and opportunities whatever their size, whatever your business, whatever sector you operate in. And it's tried, tested and proven. Each step is detailed within the book with explanations ... Read more
A Highly Effective Marketing Plan (HEMP) is a process that will dramatically improve your chances of profitably selling more of your products and services. And HEMP will stop you wasting thousands, maybe millions of pounds, dollars, euros or yen on marketing initiatives that should never see the light of day. HEMP is a straightforward, simple, 17 step plan which you can use to address your problems and opportunities whatever their size, whatever your business, whatever sector you operate in. And it's tried, tested and proven. Each step is detailed within the book with explanations ... Read more
Product Details
Publisher
Pearson Education Limited United Kingdom
Number of pages
176
Format
Paperback
Publication date
2008
Condition
New
Number of Pages
180
Place of Publication
Harlow, United Kingdom
ISBN
9780273687863
SKU
V9780273687863
Shipping Time
Usually ships in 4 to 8 working days
Ref
99-2
About Peter Knight
Peter Knight has run small, medium and large companies and today is Founder & Chairman of Phoenix plc, a marketing communications agency which works with clients including Motorola, First Choice, Laing, Harry Ramsden's and many more. Phoenix employs 60 people at The Chapel of Ideas - a converted church - all of whom are engaged in effective communications via all ... Read more
Reviews for The Highly Effective Marketing Plan (HEMP)
Startling both in its simplicity and effectiveness, I hugely recommend HEMP as essential reading for anyone involved in or interested by marketing. Chris Hughes, Chairman, TEC International HEMP helps you achieve in a few hours a plan which would normally take weeks Ann Fendi, Sales and Marketing Director, Sunley plc ... Read more