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The Leader´s Guide to Storytelling: Mastering the Art and Discipline of Business Narrative
Stephen Denning
€ 36.99
€ 26.39
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Description for The Leader´s Guide to Storytelling: Mastering the Art and Discipline of Business Narrative
Hardcover. A Leader s Guide to Storytelling shows how storytelling is one of the few available ways to handle the principal and most difficult challenges of leadership: sparking action, getting people to work together, and leading people into the future. Series: J-B US Non-Franchise Leadership. Num Pages: 368 pages. BIC Classification: KJM. Category: (P) Professional & Vocational. Dimension: 237 x 164 x 32. Weight in Grams: 586.
How leaders can use the right story at the right time to inspire change and action
This revised and updated edition of the best-selling book A Leader's Guide to Storytelling shows how storytelling is one of the few ways to handle the most important and difficult challenges of leadership: sparking action, getting people to work together, and leading people into the future. Using myriad illustrative examples and filled with how-to techniques, this book clearly explains how you can learn to tell the right story at the right time.
- Stephen Denning has won awards from Financial Times, The Innovation Book Club, ... Read more
- The book on leadership storytelling shows how successful leaders use stories to get their ideas across and spark enduring enthusiasm for change
- Stephen Denning offers a hands-on guide to unleash the power of the business narrative.
Product Details
Publisher
John Wiley & Sons Inc United Kingdom
Number of pages
368
Format
Hardback
Publication date
2011
Series
J-B US Non-Franchise Leadership
Condition
New
Weight
587g
Number of Pages
368
Place of Publication
New York, United States
ISBN
9780470548677
SKU
V9780470548677
Shipping Time
Usually ships in 4 to 8 working days
Ref
99-4
About Stephen Denning
STEPHEN DENNING is a leading writer and consultant who consults to organizations in the United States, Europe, Asia, and Australia in the areas of leadership, innovation, business narrative, and management. He is the author of the acclaimed books Squirrel Inc., The Secret Language of Leadership, and The Leader’s Guide to Radical Management.
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