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The Moment of Clarity: Using the Human Sciences to Solve Your Toughest Business Problems
Christian Madsbjerg
€ 33.99
€ 30.09
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Description for The Moment of Clarity: Using the Human Sciences to Solve Your Toughest Business Problems
Hardback. .
Businesses need a new type of problem solving. Why? Because they are getting people wrong. Traditional problem-solving methods taught in business schools serve us well for some of the everyday challenges of business, but they tend to be ineffective with problems involving a high degree of uncertainty. Why? Because, more often than not, these tools are based on a flawed model of human behavior. And that flawed model is the invisible scaffolding that supports our surveys, our focus groups, our R&D, and much of our long-term strategic planning. In The Moment of Clarity, Christian Madsbjerg and Mikkel Rasmussen ... Read more
Businesses need a new type of problem solving. Why? Because they are getting people wrong. Traditional problem-solving methods taught in business schools serve us well for some of the everyday challenges of business, but they tend to be ineffective with problems involving a high degree of uncertainty. Why? Because, more often than not, these tools are based on a flawed model of human behavior. And that flawed model is the invisible scaffolding that supports our surveys, our focus groups, our R&D, and much of our long-term strategic planning. In The Moment of Clarity, Christian Madsbjerg and Mikkel Rasmussen ... Read more
Product Details
Publisher
Harvard Business Review Press
Format
Hardback
Publication date
2014
Condition
New
Weight
434g
Number of Pages
224
Place of Publication
, United States
ISBN
9781422191903
SKU
V9781422191903
Shipping Time
Usually ships in 4 to 8 working days
Ref
99-2
About Christian Madsbjerg
Christian Madsbjerg is one of the founding partners of ReD Associates, an innovation and strategy consultancy. Madsbjerg advises the executive suite of many Fortune 300 companies on top-level strategic issues, integrating sophisticated techniques traditionally used in the human sciences into each company's problem-solving processes. His work has had a significant impact in the market for each of his clients, and ... Read more
Reviews for The Moment of Clarity: Using the Human Sciences to Solve Your Toughest Business Problems
Included in Entrepreneur magazine's 25 Amazing Business Books from 2014 list. Recommended Reading: 10 Books on Creative Leadership
Forbes Best Business Book of the Year: Executive Self Improvement
strategy+business magazine The Moment of Clarity offers some useful and thought-provoking ideas...a good place to start for those who want a readable overview ... Read more
Forbes Best Business Book of the Year: Executive Self Improvement
strategy+business magazine The Moment of Clarity offers some useful and thought-provoking ideas...a good place to start for those who want a readable overview ... Read more