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The Power of Unreasonable People: How Social Entrepreneurs Create Markets That Change the World
John Elkington
€ 33.99
€ 30.58
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Description for The Power of Unreasonable People: How Social Entrepreneurs Create Markets That Change the World
Hardback. Identifies the unconventional entrepreneurs who are solving some of the world's pressing economic, social, and environmental problems. This title also shows how these pioneers are disrupting industries, value chains, and business models - and in the process creating markets around the world. Series: Leadership for the Common Good. Num Pages: 272 pages, Illustrations. BIC Classification: KJ. Category: (G) General (US: Trade). Dimension: 240 x 166 x 25. Weight in Grams: 580.
Renowned playwright George Bernard Shaw once said "The reasonable man adapts himself to the world, the unreasonable one persists in trying to adapt the world to himself. Therefore all progress depends on the unreasonable man." By this definition, some of today's entrepreneurs are decidedly unreasonable--and have even been dubbed crazy. Yet as John Elkington and Pamela Hartigan argue in The Power of Unreasonable People, our very future may hinge on their work. Through vivid stories, the authors identify the highly unconventional entrepreneurs who are solving some of the world's most pressing economic, social, and environmental problems. They also ... Read more
Renowned playwright George Bernard Shaw once said "The reasonable man adapts himself to the world, the unreasonable one persists in trying to adapt the world to himself. Therefore all progress depends on the unreasonable man." By this definition, some of today's entrepreneurs are decidedly unreasonable--and have even been dubbed crazy. Yet as John Elkington and Pamela Hartigan argue in The Power of Unreasonable People, our very future may hinge on their work. Through vivid stories, the authors identify the highly unconventional entrepreneurs who are solving some of the world's most pressing economic, social, and environmental problems. They also ... Read more
Product Details
Publisher
Harvard Business Review Press United States
Number of pages
272
Format
Hardback
Publication date
2008
Series
Leadership for the Common Good
Condition
New
Weight
570g
Number of Pages
272
Place of Publication
, United States
ISBN
9781422104064
SKU
V9781422104064
Shipping Time
Usually ships in 4 to 8 working days
Ref
99-2
About John Elkington
John Elkington is the Founder, Chief Entrepreneur, and Non-Executive Director of the international consultancy SustainAbility, Ltd. Pamela Hartigan is Managing Director for the Schwab Foundation for Social Entrepreneurship.
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