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The Small Business Start-up Workbook
Cheryl D. Rickman
€ 18.99
€ 15.19
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Description for The Small Business Start-up Workbook
Paperback. A modern approach to business start-up, this book includes information on making your business ethical and socially responsible, along with exercises to help build self-confidence and visualize success. It provides a step-by-step guide to researching and formulating your business ideas, and planning the right marketing strategies. Num Pages: 288 pages, illustrations. BIC Classification: KJH. Category: (G) General (US: Trade). Dimension: 243 x 172 x 19. Weight in Grams: 616.
This practical and comprehensive workbook is packed with real-life case studies and practical exercises, checklists and worksheets, it provides a step-by-step guide to researching and formulating your business ideas, planning the right marketing strategies, and managing a team that will drive your vision forward with you. You'll discover what, with hindsight, well-known entrepreneurs would have done differently, what their biggest mistakes have been and what they've learnt: Dame Anita Roddick, Julie Meyer, Stelios Haji-Ioannou, Simon Woodroffe and others reveal their best and worst decisions and contribute their wisdom and tips for succeeding in business. You'll learn how to: develop, research ... Read more
This practical and comprehensive workbook is packed with real-life case studies and practical exercises, checklists and worksheets, it provides a step-by-step guide to researching and formulating your business ideas, planning the right marketing strategies, and managing a team that will drive your vision forward with you. You'll discover what, with hindsight, well-known entrepreneurs would have done differently, what their biggest mistakes have been and what they've learnt: Dame Anita Roddick, Julie Meyer, Stelios Haji-Ioannou, Simon Woodroffe and others reveal their best and worst decisions and contribute their wisdom and tips for succeeding in business. You'll learn how to: develop, research ... Read more
Product Details
Publisher
Constable and Robinson United Kingdom
Number of pages
288
Format
Paperback
Publication date
2005
Condition
New
Weight
625g
Number of Pages
288
Place of Publication
London, United Kingdom
ISBN
9781845280383
SKU
V9781845280383
Shipping Time
Usually ships in 5 to 9 working days
Ref
99-99
About Cheryl D. Rickman
Cheryl D Rickman runs her own group of businesses with her partner James. The first company she started, WebCritique, a web copywriting and marketing consultancy, helps other businesses to improve their online presence and Cheryl provides workshops to local businesses on these issues. Her clients include AnitaRoddick.com, Business Link Wessex, Microsoft and Motorola.
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