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25%OFFPaul Barrow - The Successful Business Plan - 9781841128078 - V9781841128078
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The Successful Business Plan

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Description for The Successful Business Plan Paperback. The ultimate purpose of developing a business plan is to have a successful business. In the long run, it is fruitless to write a business plan that can raise the funds you seek if your enterprise is so poorly conceived it is bound to fail. Editor(s): Abrams, Rhonda. Series: Planning Shop Series. Num Pages: 480 pages. BIC Classification: KJC. Category: (P) Professional & Vocational. Dimension: 278 x 209 x 25. Weight in Grams: 1110.
The ultimate purpose of developing a business plan is to have a successful business. In the long run, it is fruitless to write a business plan that can raise the funds you seek if your enterprise is so poorly conceived it is bound to fail. So a successful business plan should address the long-term needs of your business and devise strategies that enhance both the overall performance of your company and your personal satisfaction.

Table of contents:

Section I Starting the Process
The Successful Business
Getting Your Plan Started
Making Your Plan Compelling

Section II Business ... Read more
Company Description
Industry Analysis & Trends
Target Markets
Competition
Strategic Position & Risk Assessment
Marketing Plan & Sales Strategy
Operations
Technology Plan
Management & Organisation
Community Involvement & Social Responsibility
Development, Milestones & Exit Plan
The Financials
The Plan's Appendix

Section III Putting the Plan to Work
Preparing, Presenting & Sending Out Your Plan
Looking for Money
Using Your Plan for Classes & Competitions
Internal Planning for Existing Businesses & Corporations
Time Saving Tips

Section IV Special Considerations
Considerations for Internet, "e-businesses"
Considerations for Retailers
Considerations for Manufacturers
Considerations for Service Businesses

Section V Reference
Outline of a Business Plan
Business Terms Glossary
Funding Sources
Research Sources Entrepreneur's Sources

Show Less

Product Details

Publisher
John Wiley and Sons Ltd United Kingdom
Number of pages
480
Format
Paperback
Publication date
2012
Series
Planning Shop Series
Condition
New
Weight
1169 g
Number of Pages
480
Place of Publication
Oxford, United Kingdom
ISBN
9781841128078
SKU
V9781841128078
Shipping Time
Usually ships in 4 to 8 working days
Ref
99-4

About Paul Barrow
Entrepreneur, author, and nationally syndicated columnist Rhonda Abrams is widely recognized as one of the leading experts on entrepreneurship and small business. Rhonda's column for USA Today, "Small Business Strategies," the most widely distributed column on small business and entrepreneurship in the United States, reaches tens of millions of readers each week. She has written more than a dozen other ... Read more

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