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The Theory of International Business: Economic Models and Methods
Mark Casson
€ 67.04
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Description for The Theory of International Business: Economic Models and Methods
Hardback. Num Pages: 185 pages, 19 black & white illustrations, 3 colour illustrations, biography. BIC Classification: KJK. Category: (G) General (US: Trade). Dimension: 281 x 204 x 17. Weight in Grams: 378.
Demonstrating why economic modelling is so important in understanding international business, this stimulating and highly original book sets out a new and exciting research agenda in international business studies. The author explains what economic models are, how they are constructed and the way in which they can be used. It illustrates how models clarify important issues in international business - explaining empirical anomalies, analyzing strategies and evaluating government policies towards multinational firms. There are detailed discussions of monopoly and competition in the global economy; the international division of labour; supply chain coordination; and the strategic implications of sunk costs in ... Read more
Demonstrating why economic modelling is so important in understanding international business, this stimulating and highly original book sets out a new and exciting research agenda in international business studies. The author explains what economic models are, how they are constructed and the way in which they can be used. It illustrates how models clarify important issues in international business - explaining empirical anomalies, analyzing strategies and evaluating government policies towards multinational firms. There are detailed discussions of monopoly and competition in the global economy; the international division of labour; supply chain coordination; and the strategic implications of sunk costs in ... Read more
Product Details
Publisher
Springer International Publishing AG
Format
Hardback
Publication date
2016
Condition
New
Number of Pages
171
Place of Publication
Cham, Switzerland
ISBN
9783319322964
SKU
V9783319322964
Shipping Time
Usually ships in 15 to 20 working days
Ref
99-15
About Mark Casson
Mark Casson is Professor of Economics at the University of Reading, UK, where he researches international business, entrepreneurship and business and economic history. His recent books include The Multinational Enterprise Revisited (with Peter Buckley) and The Entrepreneur in History (with Catherine Casson).
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