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The Value Net: A Tool for Competitive Strategy
Cinzia Parolini
€ 71.19
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Description for The Value Net: A Tool for Competitive Strategy
Hardback. Once you come to believe in a map, it is very difficult to change it, and, if your facts are wrong then you will be relying on a map that is wrong too. Too often a mental mapsa act like blinkers rather than guides -- preventing us from acting effectively. Num Pages: 264 pages, black & white illustrations. BIC Classification: KJC. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 236 x 165 x 21. Weight in Grams: 538.
Once you come to believe in a map, it is very difficult to change it, and, if your facts are wrong then you will be relying on a map that is wrong too. Too often 'mental maps' act like blinkers rather than guides - preventing us from acting effectively. Rafael Ramirez (from the Preface) The Value Net A Tool for Competitive Strategy Cinzia Parolini SDA Bocconi, School of Management, Milan, Italy Faced with a continuously changing, and an increasingly competitive, business environment, strategic analysts and senior managers are still reluctant to forsake the familiar and traditional tools and models which ... Read more
Once you come to believe in a map, it is very difficult to change it, and, if your facts are wrong then you will be relying on a map that is wrong too. Too often 'mental maps' act like blinkers rather than guides - preventing us from acting effectively. Rafael Ramirez (from the Preface) The Value Net A Tool for Competitive Strategy Cinzia Parolini SDA Bocconi, School of Management, Milan, Italy Faced with a continuously changing, and an increasingly competitive, business environment, strategic analysts and senior managers are still reluctant to forsake the familiar and traditional tools and models which ... Read more
Product Details
Format
Hardback
Publication date
1999
Publisher
John Wiley & Sons Inc United Kingdom
Number of pages
264
Condition
New
Number of Pages
300
Place of Publication
New York, United States
ISBN
9780471987192
SKU
V9780471987192
Shipping Time
Usually ships in 7 to 11 working days
Ref
99-50
About Cinzia Parolini
Cinzia Parolini is Associate Professor of Business Administration at Bocconi University and Senior Faculty Member at the Strategic Management Department of SDA Bocconi. She is responsible for in-company research in the field of competiti ve intelligence and strategic management and co-ordinates a research team that applies the Value Net methodology within different industries on behalf of individual companies.
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