Advocacy and Opposition: An Introduction to Argumentation presents a comprehensive and practical approach to argumentation and critical thinking for the beginning student learning to construct and present arguments on questions of fact, value, and policy. Advocacy and Opposition offers a theoretical insight into the nature of argument in our society, a discussion of arguing as a form of communication, and a focus on how arguments are created using the Toulmin model of argument. By blending traditional and contemporary views of the nature of argument, (including multicultural perspectives on the purpose and process of argument, ethics, and values), Advocacy and Opposition makes students more aware of the development of theory and practice. NEW! Pearson's Reading Hour Program for Instructors Interested in reviewing new and updated texts in Communication? Click on the below link to choose an electronic chapter to preview...Settle back, read, and receive a Penguin paperback for your time! http://www.pearsonhighered.com/readinghour/comm