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App Savvy: Turning Ideas into iPhone and iPad Apps Customers Really Want
Ken Yarmosh
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Description for App Savvy: Turning Ideas into iPhone and iPad Apps Customers Really Want
Paperback. Make your iPhone or iPad app stand out in the highly competitive App Store. Along with a technical overview, App Savvy focuses on the business, product, and marketing elements critical to pursuing, completing, and selling an app. Num Pages: 352 pages, 1, black & white illustrations. BIC Classification: UMQ; UMS. Category: (P) Professional & Vocational. Dimension: 230 x 154 x 20. Weight in Grams: 494.
How can you make your iPad or iPhone app stand out in the highly competitive App Store? While many books simply explore the technical aspects of iPad and iPhone app design and development, App Savvy also focuses on the business, product, and marketing elements critical to pursuing, completing, and selling your app -- the ingredients for turning a great idea into a genuinely successful product. Whether you're a designer, developer, entrepreneur, or just someone with a unique idea, App Savvy explains every step in the process, with guidelines for planning a solid concept, engaging customers early and often, developing your ... Read more
How can you make your iPad or iPhone app stand out in the highly competitive App Store? While many books simply explore the technical aspects of iPad and iPhone app design and development, App Savvy also focuses on the business, product, and marketing elements critical to pursuing, completing, and selling your app -- the ingredients for turning a great idea into a genuinely successful product. Whether you're a designer, developer, entrepreneur, or just someone with a unique idea, App Savvy explains every step in the process, with guidelines for planning a solid concept, engaging customers early and often, developing your ... Read more
Product Details
Publisher
O´Reilly Media United States
Number of pages
352
Format
Paperback
Publication date
2010
Condition
New
Weight
494g
Number of Pages
280
Place of Publication
Sebastopol, United States
ISBN
9781449389765
SKU
V9781449389765
Shipping Time
Usually ships in 7 to 11 working days
Ref
99-1
About Ken Yarmosh
Ken Yarmosh is a product strategist focused on building amazing mobile applications. Prior to successfully engaging the mobile ecosystem, he orchestrated the development of desktop and web applications for products as diverse as the financial accounting system for the United States Courts to NYC-based Clickable's automated search marketing platform. With his startup experience of transforming rough ideas into ... Read more
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