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15%OFFTathagat Varma - Agile Product Development: How to Design Innovative Products That Create Customer Value - 9781484210680 - V9781484210680
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Agile Product Development: How to Design Innovative Products That Create Customer Value

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Description for Agile Product Development: How to Design Innovative Products That Create Customer Value paperback. Num Pages: 186 pages, 28 black & white illustrations, biography. BIC Classification: UMZ. Category: (P) Professional & Vocational. Dimension: 235 x 155 x 11. Weight in Grams: 320.

Shows you what it takes to develop products that blow your users away—and take market share from your competitors. This book will explain how the principles behind agile product development help designers, developers, architects, and product managers create awesome products; and how to look beyond a shiny user interface to build a great product. Most importantly, this book will give you a shared framework for your product development team to collaborate effectively.

Product development involves several key activities—including ideation, discovery, design, development, and delivery—and yet too many companies and innovators focus on just a few of them much to the detriment ... Read more

In the last fifteen years, advances in agilesoftware development, lean product development, human-centered design, design thinking, lean startups and product delivery have helped improve individual aspects of product development. However, not enough guidance has been available to integrate them in the context of the product development life cycle.

Until now. Product developer extraordinaire Tathagat Varma in Agile Product Development integrates individual knowledge areas into a fiel

d manual for product developers. Organized in the way an idea germinates, sprouts, and grows, the book synthesizes the body of knowledge in a pragmatic way that is more natural to the entire product creation process rather than from individual practices that constitute it.

In today’s hyper-innovative world, being first to the market, or delivering feature-loaded products, or even offering the latest technology doesn’t guarantee success anymore. Sure, those elements are all needed in the right measures, but they arenot sufficient by themselves. And getting it right couldn’t be more important: Building products that deliver awesome user experiences is the top challenge facing businesses today, especially in a post-Apple world where user experience and design has been elevated to a cult status. 

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Product Details

Format
Paperback
Publication date
2015
Publisher
Apress Germany
Number of pages
186
Condition
New
Number of Pages
186
Place of Publication
Berkley, United States
ISBN
9781484210680
SKU
V9781484210680
Shipping Time
Usually ships in 15 to 20 working days
Ref
99-15

About Tathagat Varma
Professional Bio: Tathagat has been involved with hi-tech software product development since 1991 with Defense Research and Development Organisation (DRDO), and subsequently with Seimens Telecon, , Philips Medical Systems, and Philips Digital Networks divisions, Huawei Technologies, McAfee,NetScout Systems and Yahoo ! prior to joining at (24/7) Innovation Labs in significant technical and leadership roles, including starting-up and heading India operations ... Read more

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