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Mastering Search Analytics
Brent Chaters
€ 42.99
€ 41.44
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Description for Mastering Search Analytics
Paperback. Improve your search strategy, whether it's through SEO, search engine marketing, or site search. With this comprehensive guide, you learn what data to collect, how to analyze it, and how to act upon it. Num Pages: 402 pages, Illustrations. BIC Classification: KJE; UDBD. Category: (XV) Technical / Manuals. Dimension: 233 x 178 x 21. Weight in Grams: 650.
Improve your search strategy, whether it's through SEO, search engine marketing, or site search. With this comprehensive guide, you learn what data to collect, how to analyze it, and how to act upon it. Learn how to develop everything from an executive level dashboard and ROI measurement to a deep analysis of a specific term or word to see how it can improve your overall ranking. The book includes an overview of analytic tools and how they work with either your SEO arsenal or your ability to unearth market opportunity and analyze competitors. Learn how and when you should use ... Read more
Improve your search strategy, whether it's through SEO, search engine marketing, or site search. With this comprehensive guide, you learn what data to collect, how to analyze it, and how to act upon it. Learn how to develop everything from an executive level dashboard and ROI measurement to a deep analysis of a specific term or word to see how it can improve your overall ranking. The book includes an overview of analytic tools and how they work with either your SEO arsenal or your ability to unearth market opportunity and analyze competitors. Learn how and when you should use ... Read more
Product Details
Format
Paperback
Publication date
2011
Publisher
O´Reilly Media United States
Number of pages
402
Condition
New
Number of Pages
350
Place of Publication
Sebastopol, United States
ISBN
9781449302658
SKU
V9781449302658
Shipping Time
Usually ships in 7 to 11 working days
Ref
99-1
About Brent Chaters
Brent Chaters has over a decade of experience in online marketing and interactive multimedia. He has worked with several Colleges to expand and develop their programs and students. He has worked for HP for more than 10 years through various positions, being exposed to the issues large corporations must deal with in online marketing. Working with the Canadian team he ... Read more
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