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WEBKDD 2002 - Mining Web Data for Discovering Usage Patterns and Profiles: 4th International Workshop, Edmonton, Canada, July 23, 2002, Revised Papers (Volume 2703)
. Ed(S): Zaiane, Osmar R.; Srivastava, Jaideep; Spiliopoulou, Myra; Masand, Brij
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Description for WEBKDD 2002 - Mining Web Data for Discovering Usage Patterns and Profiles: 4th International Workshop, Edmonton, Canada, July 23, 2002, Revised Papers (Volume 2703)
paperback. This book constitutes the thoroughly refereed post-proceedings of the 4th International Workshop on Mining Web Data, WEBKDD 2002, held in Edmonton, Canada, in July 2002.The 10 revised full papers presented together with a detailed preface went through two rounds of reviewing and improvement and were selected from 23 submissions. Editor(s): Zaiane, Osmar R.; Srivastava, Jaideep; Spiliopoulou, Myra; Masand, Brij. Series: Lecture Notes in Computer Science. Num Pages: 183 pages, biography. BIC Classification: UDB. Category: (G) General (US: Trade); (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 233 x 155 x 10. Weight in Grams: 283.
1 WorkshopTheme Data mining as a discipline aims to relate the analysis of large amounts of user data to shed light on key business questions. Web usage mining in particular, a relatively young discipline, investigates methodologies and techniques that - dress the unique challenges of discovering insights from Web usage data, aiming toevaluateWebusability,understandtheinterestsandexpectationsofusersand assess the e?ectiveness of content delivery. The maturing and expanding Web presents a key driving force in the rapid growth of electronic commerce and a new channel for content providers. Customized o?ers and content, made possible by discovered knowledge about the customer, are fundamental for the establi- ... Read more
1 WorkshopTheme Data mining as a discipline aims to relate the analysis of large amounts of user data to shed light on key business questions. Web usage mining in particular, a relatively young discipline, investigates methodologies and techniques that - dress the unique challenges of discovering insights from Web usage data, aiming toevaluateWebusability,understandtheinterestsandexpectationsofusersand assess the e?ectiveness of content delivery. The maturing and expanding Web presents a key driving force in the rapid growth of electronic commerce and a new channel for content providers. Customized o?ers and content, made possible by discovered knowledge about the customer, are fundamental for the establi- ... Read more
Product Details
Format
Paperback
Publication date
2003
Publisher
Springer/Sci-Tech/Trade Germany
Number of pages
183
Condition
New
Series
Lecture Notes in Computer Science
Number of Pages
183
Place of Publication
Berlin, Germany
ISBN
9783540203049
SKU
V9783540203049
Shipping Time
Usually ships in 15 to 20 working days
Ref
99-15
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