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The Business of Android Apps Development: Making and Marketing Apps That Succeed
Mark Rollins
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Description for The Business of Android Apps Development: Making and Marketing Apps That Succeed
Paperback. Num Pages: 258 pages, biography. BIC Classification: UMS. Category: (G) General (US: Trade). Dimension: 238 x 194 x 14. Weight in Grams: 450.
The growing but still evolving success of the Android platform has ushered in a second mobile technology “gold rush” for apps developers, but with well over 100,000 apps and counting in the Google Android Market and now the Amazon Android Appstore, it has become increasingly difficult for new applications to stand out in the crowd. Achieving consumer awareness and sales longevity for your Android app requires a lot of organization and some strategic planning.
The growing but still evolving success of the Android platform has ushered in a second mobile technology “gold rush” for apps developers, but with well over 100,000 apps and counting in the Google Android Market and now the Amazon Android Appstore, it has become increasingly difficult for new applications to stand out in the crowd. Achieving consumer awareness and sales longevity for your Android app requires a lot of organization and some strategic planning.
Written for today's Android apps developer or apps development shop, The Business of Android Apps Development shows how to incorporate marketing and business savvy into every aspect of the design ... Read more
This book takes you step-by-step through cost-effective marketing, public relations and sales techniques that have proven successful for professional Android app creators and indie shops—perfect for independent developers on shoestring budgets. No prior business knowledge is required. This is the book you wish you had read before you launched your first app!
Show LessProduct Details
Format
Paperback
Publication date
2011
Publisher
APress United States
Condition
New
Number of Pages
244
Place of Publication
Berlin, Germany
ISBN
9781430239420
SKU
V9781430239420
Shipping Time
Usually ships in 15 to 20 working days
Ref
99-15
About Mark Rollins
Mark Rollins is a freelance technical writer, focused on today's most interesting technologies, especially Android. He has a degree in English. For more, visit writermarkrollins.blogspot.com.
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