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Decisive: How to Make Better Decisions
Chip Heath
€ 17.99
€ 13.41
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Description for Decisive: How to Make Better Decisions
Paperback. Shows you how to overcome your brain's natural shortcomings. This book draws on decades of psychological research to explain why we so often get it very badly wrong - why our supposedly rational brains are frequently tripped up by powerful biases and wishful thinking. Num Pages: 336 pages. BIC Classification: KJMD; VSC; VSP. Category: (G) General (US: Trade); (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 198 x 129 x 21. Weight in Grams: 236.
The New York Times-bestselling authors of Switch and Made to Stick offer a fascinating tour through the workings of our minds to reveal how to make smarter decisions.
Research in psychology has revealed that our decisions are disrupted by an array of biases and irrationalities. We're overconfident. We seek out information that supports us and downplay information that doesn't. We get distracted by short-term emotions. When it comes to making choices, our brains are flawed instruments. So, how can we do better?
In Decisive, Chip and Dan Heath draw on cutting-edge psychological research to introduce a four-step ... Read more
Product Details
Publisher
Cornerstone
Format
Paperback
Publication date
2014
Condition
New
Number of Pages
336
Place of Publication
London, United Kingdom
ISBN
9781847940865
SKU
V9781847940865
Shipping Time
Usually ships in 5 to 9 working days
Ref
99-99
About Chip Heath
Chip Heath (Author) Chip Heath is a professor at Stanford Graduate School of Business. Chip and his brother, Dan, have written four New York Times bestselling books: Made to Stick, Switch, Decisive and The Power of Moments. He has helped over 530 start-ups refine and articulate their strategy and mission. Chip lives in California. Dan Heath (Author) ... Read more
Reviews for Decisive: How to Make Better Decisions
A well-written, thought-provoking book.
Management Today
A leader's most important job is to make good decisions, which - minus perfect knowledge of the future - is tough to do consistently . . . The Heath brothers explain how to navigate the land mines laid by our irrational brains and improve our chances of good outcomes.
Inc.
... Read more
Management Today
A leader's most important job is to make good decisions, which - minus perfect knowledge of the future - is tough to do consistently . . . The Heath brothers explain how to navigate the land mines laid by our irrational brains and improve our chances of good outcomes.
Inc.
... Read more