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Serious Creativity: How to be creative under pressure and turn ideas into action
Edward de Bono
€ 26.99
€ 20.36
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Description for Serious Creativity: How to be creative under pressure and turn ideas into action
Paperback. If you want to be the best, focus on your most valuable asset: the power of your creative mind. This title shows how creativity is a learnable skill - one that everyone can use to improve their performance. It explains how you can unlock your own creativity to reap the personal and professional rewards it brings. Num Pages: 480 pages. BIC Classification: VSC. Category: (G) General (US: Trade); (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 218 x 135 x 37. Weight in Grams: 510.
If you want to be the best, focus on your most valuable asset: the power of your creative mind
As competition and the pace of change intensify, companies and individuals need to harness their creativity to stay ahead of the field. Under pressure, people often think they can't be creative; many more are convinced they are not creative at all because they have never been 'arty'. Creative genius Edward de Bono debunks these common notions in this remarkable book. He shows how creativity is a learnable skill - one that everyone can use to improve their performance. He then ... Read more
Product Details
Publisher
Ebury Publishing
Format
Paperback
Publication date
2015
Condition
New
Number of Pages
480
Place of Publication
London, United Kingdom
ISBN
9780091939700
SKU
V9780091939700
Shipping Time
Usually ships in 5 to 9 working days
Ref
99-99
About Edward de Bono
Edward de Bono studied at Christ Church, Oxford (as a Rhodes Scholar). He also holds a PhD from Cambridge and an MD from the University of Malta. He has held appointments at the universities of Oxford, London, Cambridge and Harvard. In 1967 de Bono invented the now commonly used term 'lateral thinking' and, for many thousands, indeed millions, ... Read more
Reviews for Serious Creativity: How to be creative under pressure and turn ideas into action
The master of creative thinking
Independent on Sunday
Independent on Sunday