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Charlotte Macdonald - Strong, Beautiful and Modern: National Fitness in Britain, New Zealand, Australia and Canada, 1935-1960 - 9780774825283 - V9780774825283
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Strong, Beautiful and Modern: National Fitness in Britain, New Zealand, Australia and Canada, 1935-1960

€ 106.10
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Description for Strong, Beautiful and Modern: National Fitness in Britain, New Zealand, Australia and Canada, 1935-1960 Hardback. Num Pages: 240 pages. BIC Classification: 1DBK; 1KBC; 1MBF; 1MBN; HBTB; MBN. Category: (P) Professional & Vocational. Dimension: 229 x 152. Weight in Grams: 476.

In the late 1930s and early 1940s, a wave of state-sponsored“national fitness” programs swept Britain and its formersettler colonies, laying the foundations for the twentiethcentury’s obsession with fitness. In Strong, Beautiful andModern, Charlotte Macdonald shows how governments encouragedcitizens to be healthier and more active and thereby reinforced thecultural ties of the Empire. Alongside these state-sponsored effortswas a growing emphasis from business, the medical establishment, andpopular culture on the importance of having “a betterbody.” At a time when government concern over public healthissues such as obesity is once again on the rise, Macdonald offersvaluable lessons as to why the first national ... Read more

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Product Details

Format
Hardback
Publication date
2013
Publisher
University of British Columbia Press
Number of pages
240
Condition
New
Number of Pages
240
Place of Publication
Vancouver, Canada
ISBN
9780774825283
SKU
V9780774825283
Shipping Time
Usually ships in 7 to 11 working days
Ref
99-1

About Charlotte Macdonald
Charlotte Macdonald is a professor of history atVictoria University of Wellington. She has strong interests inwomen’s history, both in New Zealand and the wider BritishEmpire, and in the history of sport. Publishing widely on thesesubjects, Charlotte Macdonald is also the co-editor (with FrancesPorter) of My Hand Will Write What My Heart Dictates (1996)and (with Merimeri Penfold and Bridget Williams) The ... Read more

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