In a concise and illuminating book that unpacks the evolution of the Korean Wave, Jin deftly highlights the key factors that have fueled the rise of South Korea as a major player in the global market place for popular culture.
Hyung-Gu Lynn, University of British Columbia In recent years, the Korean wave, Hallyu , has emerged as a ... Read moremajor Asian presence on the media globe but its political economy has largely been ignored. Dal Yong Jin's excellent study fills this gap in international scholarship: highly recommended.
Daya Thussu, University of Westminster, London A fascinating story of how Korean cultural industry grew from being a relatively overlooked sector to becoming a global success story, analyzing the social and technological mechanism that enabled this sector's growth and its relations with the state. This book is an outstanding contribution to the scholarship on the New Korean Wave.
Nissim Otmazgin, author of Regionalizing Culture: The Political Economy of Japanese Popular Culture in Asia New Korean Wave is an invaluable resources for students and faculty studying international media, culture, and communication.
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