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Leonard Greenhalgh - Minority Business Success: Refocusing on the American Dream - 9780804774345 - V9780804774345
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Minority Business Success: Refocusing on the American Dream

€ 128.97
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Description for Minority Business Success: Refocusing on the American Dream Hardback. This book lays out a new paradigm for developing minority businesses so that they can fully contribute to our national competitive advantage and prosperity. They offer out "to dos" for business, government, and other related interest groups to bring their vision into reality. Num Pages: 192 pages, Illustrations. BIC Classification: 1KBB; KJB. Category: (P) Professional & Vocational. Dimension: 5817 x 3887 x 534. Weight in Grams: 408.

In Minority Business Success, authors Leonard Greenhalgh and James Lowry chart a path for the full participation of minority businesses in the U.S. economy. Today, minorities are well on their way to becoming the majority of our workforce and a large part of our entrepreneurial endeavors; their full contribution is essential to national competitive advantage in a global economy.

The beginning of this book summarizes demographic changes in America and shows why it's in the national interest to foster the survival, prosperity, and growth of minority-owned businesses. The authors outline why these businesses are vital to the solution to ... Read more

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Product Details

Format
Hardback
Publication date
2011
Publisher
Stanford University Press United States
Number of pages
192
Condition
New
Number of Pages
192
Place of Publication
Palo Alto, United States
ISBN
9780804774345
SKU
V9780804774345
Shipping Time
Usually ships in 7 to 11 working days
Ref
99-50

About Leonard Greenhalgh
Leonard Greenhalgh is Director of Programs for Minority- and Women-Owned Businesses at the Tuck School of Business at Dartmouth. He is the author of Managing Strategic Relationships. His work in helping minority business is reflected in the Lifetime Achievement Award conferred by the Minority Business Development Agency, U.S. Department of Commerce. James H. Lowry is a nationally recognized ... Read more

Reviews for Minority Business Success: Refocusing on the American Dream
"Thank you, Jim and Len, for this important masterwork. Your research, analysis, insights and prescriptions for minority business success in the 21st Century will not only inform and inspire, but empower America to better succeed in a more competitive global economy. Seldom does a single book say it better or more powerfully than Minority Business Success. This book is a ... Read more

Goodreads reviews for Minority Business Success: Refocusing on the American Dream


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