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Measurement of Food Preferences
H. J. H. . Ed(S): Macfie
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Description for Measurement of Food Preferences
Paperback. Editor(s): MacFie, H. J. H. Num Pages: 301 pages, biography. BIC Classification: KJ; LAY; TDCT; WBA. Category: (P) Professional & Vocational. Dimension: 234 x 156 x 16. Weight in Grams: 486.
This book provides comprehensive coverage of the numerous methods used to characterise food preference. It brings together, for the first time, the broad range of methodologies that are brought to bear on food choice and preference. Preference is not measured in a sensory laboratory using a trained panel - it is measured using consumers by means of product tests in laboratories, central locations, in canteens and at home, by questionnaires and in focus groups. Similarly, food preference is not a direct function of sensory preference - it is determined by a wide range of factors and influences, some competing against ... Read more
This book provides comprehensive coverage of the numerous methods used to characterise food preference. It brings together, for the first time, the broad range of methodologies that are brought to bear on food choice and preference. Preference is not measured in a sensory laboratory using a trained panel - it is measured using consumers by means of product tests in laboratories, central locations, in canteens and at home, by questionnaires and in focus groups. Similarly, food preference is not a direct function of sensory preference - it is determined by a wide range of factors and influences, some competing against ... Read more
Product Details
Format
Paperback
Publication date
2012
Publisher
Springer-Verlag New York Inc. United States
Number of pages
301
Condition
New
Number of Pages
301
Place of Publication
New York, NY, United States
ISBN
9781461359081
SKU
V9781461359081
Shipping Time
Usually ships in 15 to 20 working days
Ref
99-15
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