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The Centre Brain: Unleashing Your Persuasive Power
Steve Adams
€ 15.99
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Description for The Centre Brain: Unleashing Your Persuasive Power
Paperback. A dynamic, popular-level book that invites readers to discover why some communication works (and why some does not!) and inspire them to make the most of the messages on their hearts. Num Pages: 172 pages. BIC Classification: HRCX7; KJP. Category: (G) General (US: Trade). Dimension: 198 x 129. .
When you face a red light, what can you say to turn it green? On stage needing to hook the audience? Convincing a friend over coffee? Sweating it in a job interview? The results of what you say aren't coincidence. Whether you persuade, or not, is down to whether you use the right prompts. The Centre Brain - the body's action centre - responds to what it hears. And, if the right prompts are used, the brain can be persuaded to act. Effective communication isn't a lottery. The Centre Brain explains why your communication works, or doesn't. Why you prompt ... Read more
When you face a red light, what can you say to turn it green? On stage needing to hook the audience? Convincing a friend over coffee? Sweating it in a job interview? The results of what you say aren't coincidence. Whether you persuade, or not, is down to whether you use the right prompts. The Centre Brain - the body's action centre - responds to what it hears. And, if the right prompts are used, the brain can be persuaded to act. Effective communication isn't a lottery. The Centre Brain explains why your communication works, or doesn't. Why you prompt ... Read more
Product Details
Publisher
SPCK Publishing
Format
Paperback
Publication date
2017
Condition
New
Number of Pages
172
Place of Publication
London, United Kingdom
ISBN
9780281077908
SKU
V9780281077908
Shipping Time
Usually ships in 4 to 8 working days
Ref
99-7
About Steve Adams
Steve Adams began his career in TV (GMTV) before moving into magazines (Youthwork, Christianity) and then on to radio (Premier Radio). He now works as Global Head of Brand and Communication at international relief and development agency Tearfund. Steve also serves as a Tearfund keynote speaker and undertakes seminars and public speaking engagements around a range of communication topics, recently ... Read more
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