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Making Chastity Sexy: The Rhetoric of Evangelical Abstinence Campaigns
Christine J. Gardner
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Description for Making Chastity Sexy: The Rhetoric of Evangelical Abstinence Campaigns
Paperback. Looks at the language of the chastity movement and discovers a savvy campaign that uses sex to 'sell' abstinence. Drawing from interviews with evangelical leaders and teenagers, this title examines the strategy to shift from a negative 'just say no' approach to a positive one: 'just say yes' to great sex within marriage. Num Pages: 264 pages, 1 table. BIC Classification: HRCV4; HRCX7. Category: (P) Professional & Vocational. Dimension: 153 x 229 x 17. Weight in Grams: 372.
Even though they are immersed in sex-saturated society, millions of teens are pledging to remain virgins until their wedding night. How are evangelical Christians persuading young people to wait until marriage? Christine J. Gardner looks closely at the language of the chastity movement and discovers a savvy campaign that uses sex to 'sell' abstinence. Drawing from interviews with evangelical leaders and teenagers, she examines the strategy to shift from a negative 'just say no' approach to a positive one: 'just say yes' to great sex within marriage. "Making Chastity Sexy" sheds new light on an abstinence campaign that has successfully ... Read more
Even though they are immersed in sex-saturated society, millions of teens are pledging to remain virgins until their wedding night. How are evangelical Christians persuading young people to wait until marriage? Christine J. Gardner looks closely at the language of the chastity movement and discovers a savvy campaign that uses sex to 'sell' abstinence. Drawing from interviews with evangelical leaders and teenagers, she examines the strategy to shift from a negative 'just say no' approach to a positive one: 'just say yes' to great sex within marriage. "Making Chastity Sexy" sheds new light on an abstinence campaign that has successfully ... Read more
Product Details
Publisher
University of California Press United States
Number of pages
264
Format
Paperback
Publication date
2011
Condition
New
Weight
371g
Number of Pages
264
Place of Publication
Berkerley, United States
ISBN
9780520267282
SKU
V9780520267282
Shipping Time
Usually ships in 7 to 11 working days
Ref
99-1
About Christine J. Gardner
Christine J. Gardner is Associate Professor of Communication at Wheaton College.
Reviews for Making Chastity Sexy: The Rhetoric of Evangelical Abstinence Campaigns
"An excellent qualitative examination of how religious persons make sense of their sexuality within contemporary society."
Kelsy C. Burke Sociology Of Religion "Making Chastity Sexy is important and perceptive in a profound way... Brilliant."
Frank Schaeffer Huffington Post "Making Chastity Sexy offers a convincing critique ... will appeal to a broad audience." Sociology Of Religion
Kelsy C. Burke Sociology Of Religion "Making Chastity Sexy is important and perceptive in a profound way... Brilliant."
Frank Schaeffer Huffington Post "Making Chastity Sexy offers a convincing critique ... will appeal to a broad audience." Sociology Of Religion