"This timely book is well referenced and well argued throughout". CHOICE (Highly Recommended) "Beer's book certainly offers a brilliant contribution to the ongoing redefinition of cultural sociology. It sheds new light on a single yet important problem, namely, the capacity of new media technologies to shape the individual's experience of popular culture.' 'David Beer's ... Read moresecond book will have no difficulties gaining recognition as yet another milestone in an already prolific career. For the past decade, he has written extensively on the many sites where technology and contemporary culture blends and here he offers a first, if tacit, synthesis of his thoughts." - Cultural Sociology "Popular Culture and New Media, a new book by UK sociologist David Beer, points clearly to the next horizon to which this critical cultural studies must orientate itself." - International Journal of Communication "If the forms of popular culture today are closely linked to new technologies (new media), the links between them are, according to sociologist David Beer, a researcher at the University of York, relatively precisely studied. His work aims to work very precisely on these relationships in the context of studies on the daily practices (everyday life)." - Lectures "... Beer convincingly argues that alongside their technological significance, new media are also cultural constructions or assemblages infused and overlain with powerful assumptions, held and enacted by both producers and consumers, about how and for what reasons data can and should be circulated." - David Wright, Cultural Trends Show Less