Strategic Scientific and Medical Writing: The Road to Success
Pieter H. Joubert
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Description for Strategic Scientific and Medical Writing: The Road to Success
Paperback. Num Pages: 150 pages, 23 black & white illustrations, 4 colour illustrations, biography. BIC Classification: MB; MJCL; MMKL. Category: (P) Professional & Vocational. Dimension: 235 x 155. .
A document may be based on accurate medical and scientific information, follow guidelines precisely, and be well written in clear and correct language, but may still fail to achieve its objectives. The strategic approach described in this book will help you to turn good medical and scientific writing into successful writing. It describes clearly and concisely how to identify the target audience and the desired outcome, and how to construct key messages for a wide spectrum of documents. Irrespective of your level of expertise and your seniority in the pharmaceutical, regulatory, or academic environment, this book is an essential addition ... Read more
A document may be based on accurate medical and scientific information, follow guidelines precisely, and be well written in clear and correct language, but may still fail to achieve its objectives. The strategic approach described in this book will help you to turn good medical and scientific writing into successful writing. It describes clearly and concisely how to identify the target audience and the desired outcome, and how to construct key messages for a wide spectrum of documents. Irrespective of your level of expertise and your seniority in the pharmaceutical, regulatory, or academic environment, this book is an essential addition ... Read more
Product Details
Publisher
Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
Number of pages
150
Format
Paperback
Publication date
2015
Condition
New
Weight
267g
Number of Pages
140
Place of Publication
Berlin, Germany
ISBN
9783662483152
SKU
V9783662483152
Shipping Time
Usually ships in 15 to 20 working days
Ref
99-15
About Pieter H. Joubert
Pieter Joubert is a clinician specialized in Internal Medicine in South Africa and trained in Clinical Pharmacology at the University of Rochester, USA. During a successful academic clinical pharmacology career, he was a member of several boards and committees. He also reviewed applications for approval of new drugs for the South African Health Authority. His key areas of clinical experience ... Read more
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