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Handbook of Marketing for Continuing Education
Robert G. Simerly
€ 72.17
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Description for Handbook of Marketing for Continuing Education
Paperback. This book brings together original chapters from leading scholars and practitioners to provide comprehensive guidance for effectively marketing continuing education programs and courses. . Num Pages: 552 pages, black & white illustrations. BIC Classification: JN. Category: (P) Professional & Vocational. Dimension: 253 x 179 x 29. Weight in Grams: 976.
This book brings together original chapters from leading scholars and practitioners to provide comprehensive guidance for effectively marketing continuing education programs and courses.
This book brings together original chapters from leading scholars and practitioners to provide comprehensive guidance for effectively marketing continuing education programs and courses.
Product Details
Format
Paperback
Publication date
2009
Publisher
John Wiley & Sons Inc United Kingdom
Number of pages
552
Condition
New
Number of Pages
554
Place of Publication
New York, United States
ISBN
9780470623121
SKU
V9780470623121
Shipping Time
Usually ships in 7 to 11 working days
Ref
99-50
About Robert G. Simerly
ROBERT G. SIMERLY is dean of the Division of Continuing Studies and professor of adult and continuing education at the University of Nebraska, Lincoln. In addition to Handbook of Marketing for Continuing Education (1989), his Jossey-Bass books include Strategic Planning and Leadership in Continuing Education (1987), and Planning and Marketing Conferences and Workshops (1990).
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