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9%OFFAswin Punathambekar - From Bombay to Bollywood - 9780814729496 - V9780814729496
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From Bombay to Bollywood

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Description for From Bombay to Bollywood Paperback.

From Bombay to Bollywood analyzes the transformation of the national film industry in Bombay into a transnational and multi-media cultural enterprise, which has come to be known as Bollywood. Combining ethnographic, institutional, and textual analyses, Aswin Punathambekar explores how relations between state institutions, the Indian diaspora, circuits of capital, and new media technologies and industries have reconfigured the Bombay-based industry’s geographic reach. Providing in-depth accounts of the workings of media companies and media professionals, Punathambekar has produced a timely analysis of how a media industry in the postcolonial world has come to claim the global as its scale of operations. ... Read more

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Product Details

Format
Paperback
Publication date
2013
Publisher
New York University Press United States
Number of pages
266
Condition
New
Number of Pages
266
Place of Publication
New York, United States
ISBN
9780814729496
SKU
V9780814729496
Shipping Time
Usually ships in 7 to 11 working days
Ref
99-50

About Aswin Punathambekar
Aswin Punathambekar is Associate Professor of Media Studies at the University of Virginia. He is the author of From Bombay to Bollywood: The Making of a Global Media Industry (2013), co-author of Media Industry Studies (2020), and co-editor of Global Bollywood (2008), Television at Large in South Asia ( 2013), and Global Digital Cultures: Perspectives from South Asia (2019).

Reviews for From Bombay to Bollywood
Readers concerned with new media configurations in the wake of globalization will be attracted to From Bombay to Bollywood. The structure and prose grow clearer as the book proceeds. No prior knowledge of the Indian film industry is needed, but the Bombay Bollywood evolution provides insights that will carry over to those concerned with media developments in places ranging from ... Read more

Goodreads reviews for From Bombay to Bollywood


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