Doing Business in India
Sethi, Anand; Kumar, Rajesh
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Description for Doing Business in India
hardcover. Num Pages: 173 pages, biography. BIC Classification: 1FKA; KCLT; KJK. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly. Dimension: 241 x 157 x 13. Weight in Grams: 388.
The aim of this book is to analyze the nature of European and North American firms' business experience in India with a particular emphasis on understanding the causes of their successes and failure. Part of this is due to the fact that although India resembles the West in some ways, the institutional environment is radically different from that of Euro-American societies. Differences in culture, politics, the economy, and business structure all make it difficult for a Western manager to act accordingly. This book strives to offer Western managers the knowledge they will need to succeed in business in India.
The aim of this book is to analyze the nature of European and North American firms' business experience in India with a particular emphasis on understanding the causes of their successes and failure. Part of this is due to the fact that although India resembles the West in some ways, the institutional environment is radically different from that of Euro-American societies. Differences in culture, politics, the economy, and business structure all make it difficult for a Western manager to act accordingly. This book strives to offer Western managers the knowledge they will need to succeed in business in India.
Product Details
Format
Hardback
Publication date
2005
Publisher
Palgrave USA United States
Number of pages
173
Condition
New
Number of Pages
164
Place of Publication
Gordonsville, United States
ISBN
9781403967527
SKU
V9781403967527
Shipping Time
Usually ships in 15 to 20 working days
Ref
99-15
About Sethi, Anand; Kumar, Rajesh
Rajesh Kumar is an associate professor of International Business Strategy at the University of Nottingham. His expertise lies in International Management, Managing Strategic Partnerships, and Cross Cultural Negotiations. He has written extensively on India and is the author of another book International Negotiations in China and India: A comparison of the emerging giants (2011). Anand Sethi is an ... Read more
Reviews for Doing Business in India
'Doing Business in India first demystifies the country for Western managers...and then lays out sensible ways by which Western managers can build their business efforts on such solid understanding. This book completely fulfills its promise of helping managers do business in India.' - Srinivasa Rangan, Professor of Strategy and International Business, Babson College, and Co-author of Strategic Alliances: An Entrepreneurial ... Read more