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Pink Globalization: Hello Kitty´s Trek across the Pacific
Christine R. Yano
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Description for Pink Globalization: Hello Kitty´s Trek across the Pacific
Paperback. In Pink Globalization, Christine Yano examines the creation and rise of Hello Kitty as a part of Japanese Cute-Cool culture. Num Pages: 336 pages, 16 illustrations, 1 table. BIC Classification: 1FPJ; GTB; JFCA. Category: (P) Professional & Vocational. Dimension: 229 x 152 x 24. Weight in Grams: 464.
In Pink Globalization, Christine R. Yano examines the creation and rise of Hello Kitty as a part of Japanese Cute-Cool culture. Yano argues that the international popularity of Hello Kitty is one aspect of what she calls pink globalization—the spread of goods and images labeled cute (kawaii) from Japan to other parts of the industrial world. The concept of pink globalization connects the expansion of Japanese companies to overseas markets, the enhanced distribution of Japanese products, and the rise of Japan's national cool as suggested by the spread of manga and anime. Yano analyzes the changing complex of relations and ... Read more
In Pink Globalization, Christine R. Yano examines the creation and rise of Hello Kitty as a part of Japanese Cute-Cool culture. Yano argues that the international popularity of Hello Kitty is one aspect of what she calls pink globalization—the spread of goods and images labeled cute (kawaii) from Japan to other parts of the industrial world. The concept of pink globalization connects the expansion of Japanese companies to overseas markets, the enhanced distribution of Japanese products, and the rise of Japan's national cool as suggested by the spread of manga and anime. Yano analyzes the changing complex of relations and ... Read more
Product Details
Publisher
Duke University Press
Number of pages
336
Format
Paperback
Publication date
2013
Condition
New
Weight
464g
Number of Pages
336
Place of Publication
North Carolina, United States
ISBN
9780822353638
SKU
V9780822353638
Shipping Time
Usually ships in 4 to 8 working days
Ref
99-1
About Christine R. Yano
Christine Yano is Professor and Chair of Anthropology at the University of Hawaii. She is the author of Airborne Dreams: "Nisei" Stewardesses and Pan American World Airways, also published by Duke University Press, Crowning the Nice Girl: Gender, Ethnicity, and Culture in Hawai’i’s Cherry Blossom Festival, and Tears of Longing: Nostalgia and the Nation in Japanese Popular Song.
Reviews for Pink Globalization: Hello Kitty´s Trek across the Pacific
“Pink Globalization isn’t a primer for Hello Kitty lovers, it’s a deep dive into the tale of the small feline that has dominated culture from East to West—all without saying a word or making a sound. Not every icon can make that claim, but, then again, not every icon is Hello Kitty.”
Scott Elingburg
Popmatters
“Many feminists ... Read more
Scott Elingburg
Popmatters
“Many feminists ... Read more