The Magazine Century: American Magazines Since 1900
David E. Sumner
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Description for The Magazine Century: American Magazines Since 1900
Paperback. The twentieth century was the magazine century in many ways. Between 1900 and 2000, the number of magazines grew from about 3,000 to 17,815 - a 593 percent increase, which exceeded population growth by 95 percent. This book shows how the growth of advertising enabled the cost of magazines to steadily decline. Series: Mediating American History. Num Pages: 242 pages, illustrations. BIC Classification: CBWJ; GTC; HB; JH. Category: (P) Professional & Vocational. Dimension: 152 x 225 x 18. Weight in Grams: 360.
The twentieth century was the magazine century in many ways. Between 1900 and 2000, the number of magazines grew from about 3,000 to 17,815 – a 593 percent increase, which exceeded population growth by 95 percent. The typical American read less than half a magazine per month in 1920, but by 2000 that figure had tripled. This book examines how and why magazines grew so rapidly. Structured chronologically by decade, it tells the stories of innovative publishers, editors, and magazines, and how and why they succeeded. Illuminating how the move from general interest to niche audiences originated early in the ... Read more
The twentieth century was the magazine century in many ways. Between 1900 and 2000, the number of magazines grew from about 3,000 to 17,815 – a 593 percent increase, which exceeded population growth by 95 percent. The typical American read less than half a magazine per month in 1920, but by 2000 that figure had tripled. This book examines how and why magazines grew so rapidly. Structured chronologically by decade, it tells the stories of innovative publishers, editors, and magazines, and how and why they succeeded. Illuminating how the move from general interest to niche audiences originated early in the ... Read more
Product Details
Publisher
Peter Lang Publishing Inc
Format
Paperback
Publication date
2010
Series
Mediating American History
Condition
New
Weight
362g
Number of Pages
242
Place of Publication
, United States
ISBN
9781433104930
SKU
V9781433104930
Shipping Time
Usually ships in 15 to 20 working days
Ref
99-2
About David E. Sumner
The Author: David E. Sumner has been a Professor of Journalism at Ball State University since 1990, and is coauthor of Feature and Magazine Writing: Action, Angle and Anecdotes (2009) and Magazines: A Complete Guide to the Industry (Lang, 2006).
Reviews for The Magazine Century: American Magazines Since 1900
«Taking a page from the legendary magazine publisher Henry Luce, who termed the twentieth century ‘the American century’, David E. Sumner aptly adapts his magazine history book and names it ‘The Magazine Century’. The book scans the magazines of the twentieth century and provides the reader with a carefully crafted buffet of historical nuggets – enough to engage its audience ... Read more