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Frania Hall - The Business of Digital Publishing: An Introduction to the Digital Book and Journal Industries - 9780415507318 - V9780415507318
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The Business of Digital Publishing: An Introduction to the Digital Book and Journal Industries

€ 65.42
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Description for The Business of Digital Publishing: An Introduction to the Digital Book and Journal Industries Paperback. Num Pages: 208 pages, 1 black & white tables, 7 black & white line drawings. BIC Classification: JFD; KNTP; KNTX. Category: (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 244 x 175 x 13. Weight in Grams: 390.

Responding to the growth of digital products and the commercial imperative to build new digital businesses, The Business of Digital Publishing offers a comprehensive introduction to the development of digital products in the book and journal industries.

This textbook provides background to the main technological development that have influenced the growth of digital publishing, introducing students to the key terms and concepts that make digital publishing possible.

Exploring four key publishing sectors: professional reference, academic, education and consumer, this book explains the context for the digital developments in each area and looks at the growth of new business models and the future ... Read more

It also addresses the key issues that face the industry as a whole, outlining current debates, such as pricing and copyright, and exploring their impact on the industry through relevant case studies.

The Business of Digital Publishing is an invaluable resource for any publishing student looking for a starting point from which to explore the world of digital publishing.

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Product Details

Publisher
Taylor & Francis Ltd United Kingdom
Number of pages
208
Format
Paperback
Publication date
2013
Condition
New
Weight
392g
Number of Pages
194
Place of Publication
London, United Kingdom
ISBN
9780415507318
SKU
V9780415507318
Shipping Time
Usually ships in 15 to 20 working days
Ref
99-17

About Frania Hall
Frania Hall is a Senior Lecturer at the London College of Communication, University of the Arts London. She has worked across a variety of publishing sectors and conducts training courses on editorial, commercial and digital publishing, as well as conducting research in the area of collaboration and partnership around digital projects.

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