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The Export of Meaning: Cross-Cultural Readings of Dallas
Tamar Liebes
€ 25.74
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Description for The Export of Meaning: Cross-Cultural Readings of Dallas
Paperback. This is a new paperback edition of a book originally published (by OUP) in 1990. It includes a new Introduction by the authors. It is on many reading lists already, so the paperback should be bought by students. The book is a path-breaking study of how TV viewers interpret popular TV programmes - in this case, Dallas . Num Pages: 204 pages, black & white illustrations. BIC Classification: JFC; JFD; JH. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 227 x 152 x 11. Weight in Grams: 290.
In the new paperback edition of this classic text, Liebes and Katz examine how television viewers around the world respond differently to popular television programmes, particularly Dallas. Analszing conversations among viewers in Israel, Japan and the U. S., they show that viewers possess a good deal more critical ability than they are commonly given credit for.
In the new paperback edition of this classic text, Liebes and Katz examine how television viewers around the world respond differently to popular television programmes, particularly Dallas. Analszing conversations among viewers in Israel, Japan and the U. S., they show that viewers possess a good deal more critical ability than they are commonly given credit for.
Product Details
Format
Paperback
Publication date
1993
Publisher
John Wiley and Sons Ltd United Kingdom
Number of pages
204
Condition
New
Number of Pages
200
Place of Publication
Oxford, United Kingdom
ISBN
9780745612959
SKU
V9780745612959
Shipping Time
Usually ships in 7 to 11 working days
Ref
99-1
About Tamar Liebes
Tamar Liebes is Lecturer in Communication at the Hebrew University of Jerusalem and was formerly a radio producer at the Israel Broadcasting Authority. Elihu Katz is Professor at the Annenburg School of Communication, University of Pennsylvania, Emeritus Professor of Sociology and Communication at the Hebrew University of Jerusalem, and Scientific Director of the Israel Institute of Applied Social Research. ... Read more
Reviews for The Export of Meaning: Cross-Cultural Readings of Dallas
'This is an important book that thoroughly deserves the attention it will no doubt get from media scholars in many countries ... The authors ... deserve, above all, our admiration for making a major contribution to furthering our understanding not only of cultural imperialism but of the fundamental processes of media consumption.' Journal of Communication '... A new ... Read more