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20%OFFLeigh Eric Schmidt - Consumer Rites - 9780691017211 - V9780691017211
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Consumer Rites

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Description for Consumer Rites Paperback. Offers a reassessment of the 'consumer rites' that social critics have decried. This book discusses how holiday celebrations were almost banished by Puritans and religious reformers but went on to be romanticized and reinvented in the nineteenth and twentieth centuries. It offers a cultural history of the commercialization of American holidays. Num Pages: 384 pages, 101 halftones. BIC Classification: 1KBB; HBJK; HBTB; HRA; HRLF; JFC; JHBS; JHBT. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 229 x 152 x 19. Weight in Grams: 514.
Slogans such as "Let's put Christ back into Christmas" or "Jesus is the Reason for the Season" hold an appeal to Christians who oppose the commercializing of events they hold sacred. However, through a close look at the rise of holidays in the United States, Leigh Schmidt show us that commercial appropriations of these occasions were as religious in form as they were secular. The rituals of America's holiday bazaar that emerged in the nineteenth century offered a luxuriant merger of the holy and the profane--a heady blend of fashion and faith, merchandising and gift-giving, profits and sentiments, all celebrations ... Read more

Product Details

Format
Paperback
Publication date
1997
Publisher
Princeton University Press United States
Number of pages
384
Condition
New
Number of Pages
384
Place of Publication
New Jersey, United States
ISBN
9780691017211
SKU
V9780691017211
Shipping Time
Usually ships in 7 to 11 working days
Ref
99-1

About Leigh Eric Schmidt
Leigh Eric Schmidt is an Associate Professor of History at Princeton University. He is the author of Holy Fairs: Scottish Communions and American Revivals in the Early Modern Period (Princeton).

Reviews for Consumer Rites
Honorable Mention for the 1996 Ray and Pat Browne Award for Best Book in Popular Culture "Conceptually sophisticated, wide ranging; [Schmidt] treats Valentine's Day, Easter, and Mother's Day as well as Christmas all within a delicately balanced framework of tensions between market rationality and romantic sentiment... [A] fresh and timely alternative to contemporary academic fashion."
Jackson Lears, The New Republic "Filled ... Read more

Goodreads reviews for Consumer Rites


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