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The American Look: Fashion, Sportswear and the Image of Women in 1930s and 1940s New York
Rebecca Arnold
€ 130.53
€ 115.36
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Description for The American Look: Fashion, Sportswear and the Image of Women in 1930s and 1940s New York
Hardback. From the end of the 1930s through the 1940s, the New York fashion industry came into its own. This book presents an analysis of how New York sportswear evolved to become the definitive American style and how a modern fashion aesthetic was born. Num Pages: 256 pages, 40 b/w. BIC Classification: 1KBBEY; 3JJG; 3JJH; AKTH. Category: (G) General (US: Trade). Dimension: 234 x 156 x 18. Weight in Grams: 599.
From the end of the 1930s through the 1940s, the New York fashion industry came into its own. Sportswear, which had evolved from its sporting origins to include simple casual wear for town and country, travel and leisure, was at the centre of this shift. Sportwear provided busy career women, college girls and housewives with clothes that could be worn on all occasions.Drawing on a wonderful array of sources, from fashion magazines to department store records, this book is the rich and absorbing narrative and analysis of how New York sportswear evolved to become the definitive American style and how ... Read more
From the end of the 1930s through the 1940s, the New York fashion industry came into its own. Sportswear, which had evolved from its sporting origins to include simple casual wear for town and country, travel and leisure, was at the centre of this shift. Sportwear provided busy career women, college girls and housewives with clothes that could be worn on all occasions.Drawing on a wonderful array of sources, from fashion magazines to department store records, this book is the rich and absorbing narrative and analysis of how New York sportswear evolved to become the definitive American style and how ... Read more
Product Details
Publisher
Bloomsbury Publishing PLC
Number of pages
256
Format
Hardback
Publication date
2008
Condition
New
Number of Pages
256
Place of Publication
, United Kingdom
ISBN
9781845118969
SKU
V9781845118969
Shipping Time
Usually ships in 5 to 9 working days
Ref
99-10
About Rebecca Arnold
Rebecca Arnold is Research Fellow in the History of Design Department at the Royal College of Art in London. She was Guest Professor in Fashion Studies at Stockholm University, 2006-2007. As Senior Lecturer at Central Saint Martins College of Art & Design, University of the Arts, she established the first UK undergraduate degree in Fashion History & Theory. She has ... Read more
Reviews for The American Look: Fashion, Sportswear and the Image of Women in 1930s and 1940s New York
"'Written with clarity, elegance and meticulous attention to detail, this important new book raises the bar for fashion scholarship. Here is a genuinely new history that both challenges existing myths about Paris and sets American fashion in its proper cultural and economic context. Rebecca Arnold's adroit study shows how the lens of fashion can be refocused to reveal important insights ... Read more