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Flavor of the Month: Why Smart People Fall for Fads
Joel Best
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Description for Flavor of the Month: Why Smart People Fall for Fads
Hardback. Explores the range of institutional fads, analyzing the features of our culture that foster them, and identifying the major stages of the fad cycle - emerging, surging, and purging. This book examines the causes and consequences of fads and suggests ways of fad-proofing our institutions. Num Pages: 222 pages, 14 line illustrations, 15 text boxes. BIC Classification: JFS; JMJ; JPVK. Category: (G) General (US: Trade). Dimension: 215 x 144 x 21. Weight in Grams: 404.
While fads such as hula hoops or streaking are usually dismissed as silly enthusiasms, trends in institutions such as education, business, medicine, science, and criminal justice are often taken seriously, even though their popularity and usefulness is sometimes short-lived. Institutional fads such as open classrooms, quality circles, and multiple personality disorder are constantly making the rounds, promising astonishing new developments - novel ways of teaching reading or arithmetic, better methods of managing businesses, or improved treatments for disease. Some of these trends prove to be lasting innovations, but others - after absorbing extraordinary amounts of time and money - are ... Read more
While fads such as hula hoops or streaking are usually dismissed as silly enthusiasms, trends in institutions such as education, business, medicine, science, and criminal justice are often taken seriously, even though their popularity and usefulness is sometimes short-lived. Institutional fads such as open classrooms, quality circles, and multiple personality disorder are constantly making the rounds, promising astonishing new developments - novel ways of teaching reading or arithmetic, better methods of managing businesses, or improved treatments for disease. Some of these trends prove to be lasting innovations, but others - after absorbing extraordinary amounts of time and money - are ... Read more
Product Details
Format
Hardback
Publication date
2006
Publisher
University of California Press
Number of pages
222
Condition
New
Number of Pages
214
Place of Publication
Berkerley, United States
ISBN
9780520246263
SKU
V9780520246263
Shipping Time
Usually ships in 7 to 11 working days
Ref
99-1
About Joel Best
Joel Best is Professor of Sociology and Criminal Justice at the University of Delaware. Among his many books are More Damned Lies and Statistics: How Numbers Confuse Public Issues (2004), Damned Lies and Statistics: Untangling Numbers from the Media, Politicians, and Activists (2001), and Random Violence: How We Talk about New Crimes and New Victims (1999), all from UC Press. ... Read more
Reviews for Flavor of the Month: Why Smart People Fall for Fads
"Flavors of the Month is a marvelous antidote to the infectious bite of the fad bug, and should be required reading for all optimists who believe we can move towards perfection by adopting the latest 'breakthrough paradigm.' If enthusiasm for transforming your organization persists after reading this engaging book, then read it again. Repeat as often as necessary, or until ... Read more