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Social Exchange
Kenneth J. . Ed(S): Gergen
€ 127.90
FREE Delivery in Ireland
Description for Social Exchange
Paperback. Editor(s): Gergen, Kenneth J. Num Pages: 306 pages, biography. BIC Classification: JMK. Category: (G) General (US: Trade). Dimension: 229 x 154 x 18. Weight in Grams: 452.
INTRODUCTION In developing scientific theory there is perhaps nothing more propi tious than a compelling metaphor. If the metaphor is rich in imagery, complexly differentiated, emotionally evocative, and vitally wedded to the cultural lore, the theory to which it gives rise may enjoy a long and vigorous life. If the metaphor is sufficiently powerful, the theory may even be sustained in independence of systematic empirical support. Role theory is likely to remain prosperous so long as there is a thriving theater; decision theory experienced a dramatic rejuvenation with the development of the electronic computer; and, in spite of its archaic ... Read more
INTRODUCTION In developing scientific theory there is perhaps nothing more propi tious than a compelling metaphor. If the metaphor is rich in imagery, complexly differentiated, emotionally evocative, and vitally wedded to the cultural lore, the theory to which it gives rise may enjoy a long and vigorous life. If the metaphor is sufficiently powerful, the theory may even be sustained in independence of systematic empirical support. Role theory is likely to remain prosperous so long as there is a thriving theater; decision theory experienced a dramatic rejuvenation with the development of the electronic computer; and, in spite of its archaic ... Read more
Product Details
Format
Paperback
Publication date
2011
Publisher
Springer-Verlag New York Inc. United States
Number of pages
306
Condition
New
Number of Pages
306
Place of Publication
New York, NY, United States
ISBN
9781461330899
SKU
V9781461330899
Shipping Time
Usually ships in 15 to 20 working days
Ref
99-15
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