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How to Conduct Surveys: A Step-by-Step Guide
Arlene G. Fink
€ 104.39
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Description for How to Conduct Surveys: A Step-by-Step Guide
Paperback. .
Packed with new topics that reflect today's challenges, this Sixth Edition guides readers through the process of developing their own rigorous surveys and evaluating the credibility and transparency of surveys created by others. Offering practical, step-by-step advice and written in the same clear and accessible style as author Arlene Fink's other works, the book focuses on choosing the appropriate type of survey, writing survey questions and responses, formatting the survey, deciding on the characteristics and numbers of respondents to include, choosing how often to survey respondents, and analyzing and reporting the results. New to ... Read more
Packed with new topics that reflect today's challenges, this Sixth Edition guides readers through the process of developing their own rigorous surveys and evaluating the credibility and transparency of surveys created by others. Offering practical, step-by-step advice and written in the same clear and accessible style as author Arlene Fink's other works, the book focuses on choosing the appropriate type of survey, writing survey questions and responses, formatting the survey, deciding on the characteristics and numbers of respondents to include, choosing how often to survey respondents, and analyzing and reporting the results. New to ... Read more
Product Details
Publisher
SAGE Publications Inc
Format
Paperback
Publication date
2016
Condition
New
Weight
365g
Number of Pages
224
Place of Publication
Thousand Oaks, United States
ISBN
9781483378480
SKU
V9781483378480
Shipping Time
Usually ships in 4 to 8 working days
Ref
99-4
About Arlene G. Fink
Arlene Fink (PhD) is Professor of Medicine and Public Health at the University of California, Los Angeles, and president of the Langley Research Institute. Her main interests include evaluation and survey research and the conduct of research literature reviews as well as the evaluation of their quality. Dr. Fink has conducted scores of evaluation studies in public health, medicine, and ... Read more
Reviews for How to Conduct Surveys: A Step-by-Step Guide
The book is very readable with an easy-to-follow structure and lots of practical advice. For example, Fink provides a useful table on the pros and cons of using different survey types. Examples taken from real-life surveys are also used to good effect throughout, helping to make the text more engaging. The summing up section at the end of each chapter ... Read more