Sociometrics and Human Relationships: Analyzing Social Networks to Manage Brands, Predict Trends, and Improve Organizational Performance
Peter A. Gloor
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Description for Sociometrics and Human Relationships: Analyzing Social Networks to Manage Brands, Predict Trends, and Improve Organizational Performance
Hardback. Sociometrics and Human Relationships translates the latest academic research into practical business strategies and techniques for social network analysis. This essential new title is key reading for students and practitioners across marketing, design, sociology, psychology and the humanities, and comes with a free academic license of Condor. Num Pages: 200 pages. BIC Classification: JFFP; KJC. Category: (P) Professional & Vocational. Dimension: 229 x 152. .
Sociometrics and Human Relationships translates the latest academic research into practical business strategies and techniques as well as actionable insights, providing a wealth of examples for social network analysis and predicting trends. Gloor illustrates how to improve organizational performance by optimizing communication and collaboration through email. Based on Collaborative Innovation Networks courses which have been taught for over a decade to students forming virtual teams across a number of universities, Gloor shows readers how to leverage virtual collaborative creativity in the Internet age, and helps them understand and apply the dynamics of online communication via a variety of tools. ... Read more
Sociometrics and Human Relationships translates the latest academic research into practical business strategies and techniques as well as actionable insights, providing a wealth of examples for social network analysis and predicting trends. Gloor illustrates how to improve organizational performance by optimizing communication and collaboration through email. Based on Collaborative Innovation Networks courses which have been taught for over a decade to students forming virtual teams across a number of universities, Gloor shows readers how to leverage virtual collaborative creativity in the Internet age, and helps them understand and apply the dynamics of online communication via a variety of tools. ... Read more
Product Details
Publisher
Emerald Publishing Limited
Format
Hardback
Publication date
2017
Condition
New
Weight
28g
Number of Pages
512
Place of Publication
Bingley, United Kingdom
ISBN
9781787141131
SKU
V9781787141131
Shipping Time
Usually ships in 7 to 11 working days
Ref
99-50
About Peter A. Gloor
Peter A. Gloor, MIT Management Sloan School, Massachusetts Institute of Technology, Cambridge, MA, USA
Reviews for Sociometrics and Human Relationships: Analyzing Social Networks to Manage Brands, Predict Trends, and Improve Organizational Performance
This book is a remarkable and practical roadmap that organizations can use to drive innovation and resilience from the inside-out and from the outside-in. Never before have organizations been so challenged with the imperative to constantly adapt, reinvent themselves, and grow. Peter Gloor has succeeded in providing a timeless approach where deeply understanding how people work together and learn is ... Read more