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How to Love Your Donors (to Death)
Stephen Pidgeon
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Description for How to Love Your Donors (to Death)
Paperback. A book that will challenge, delight and encourage in equal measure, this uncompromising book bemoans the madness of poor donor stewardship that besets the charitable sector and sets to put it right. A no nonsense book and refreshing look at achieving the real worth of charitable donors. Num Pages: 120 pages. BIC Classification: JKSN1. Category: (G) General (US: Trade). Dimension: 246 x 170 x 6. Weight in Grams: 246.
A book that will challenge, delight and encourage in equal measure, this uncompromising book bemoans the madness of poor donor stewardship that besets the charitable sector and sets to put it right. A no nonsense book and refreshing look at achieving the real worth of charitable donors. Mining the depths of his extensive knowledge from 30 years of fundraising campaigns and giving countless examples of good and bad, Pidgeon, author and world renowned public speaker, describes the highs and lows of minor donor fundraising and decries the crass attitude of many non-fundraising colleagues to these essential donors. Fundraisers' attitudes ... Read more
A book that will challenge, delight and encourage in equal measure, this uncompromising book bemoans the madness of poor donor stewardship that besets the charitable sector and sets to put it right. A no nonsense book and refreshing look at achieving the real worth of charitable donors. Mining the depths of his extensive knowledge from 30 years of fundraising campaigns and giving countless examples of good and bad, Pidgeon, author and world renowned public speaker, describes the highs and lows of minor donor fundraising and decries the crass attitude of many non-fundraising colleagues to these essential donors. Fundraisers' attitudes ... Read more
Product Details
Publisher
Directory of Social Change
Format
Paperback
Publication date
2015
Condition
New
Number of Pages
120
Place of Publication
London, United Kingdom
ISBN
9781784820008
SKU
V9781784820008
Shipping Time
Usually ships in 7 to 11 working days
Ref
99-36
About Stephen Pidgeon
Stephen Pidgeon FInstF speaks, consults and teaches throughout the world. He is Visiting Professor of Direct Response Fundraising at Plymouth University and a senior member of the teaching faculty for the UK Institute of Fundraising's Academy. He was a twice-elected trustee of the Institute. For nearly two decades he ran Tangible (formerly Target Direct), then the leading company ... Read more
Reviews for How to Love Your Donors (to Death)
'Tough, opinionated and just plain right. Pidgeon has raised millions for some of the world's largest fundraising charities and he hasn't always done that by being nice.' Professor Adrian Sargeant, Director of the Centre for Sustainable Philanthropy, Plymouth University 'Stephen Pidgeon's book is a high octane-fuelled read of the highest order. If reading this book doesn't make you shout ... Read more