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Net, Blogs and Rock 'n' Roll
David Jennings
€ 19.99
€ 14.96
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Description for Net, Blogs and Rock 'n' Roll
Paperback. Examines the media revolution and shows how it works. This book profiles groups of listeners and their different approaches to discovery, showing how breeds of technology make automated recommendations based on expert coding. It also shows creators how to fill the gaps in their knowledge about consumer behaviour. Num Pages: 250 pages. BIC Classification: JFCA. Category: (G) General (US: Trade). Dimension: 231 x 156 x 19. Weight in Grams: 404.
Today's consumers are turning the tables on traditional media. They cannot be herded towards some Next Big Thing but switch their attention in a heartbeat if they catch the buzz of something new and exciting. Fans forage for new discoveries, pursuing personal interests while leaving trails and clues for others to follow. Savants, Enthusiasts and Originators play influential roles in the fan economy recording their finds, expressing their opinions and leading communities of fellow fans. As a result, discovery is the big challenge in a wiki, Web 2.0 world where blog culture, social networks like MySpace and personalized recommender systems ... Read more
Today's consumers are turning the tables on traditional media. They cannot be herded towards some Next Big Thing but switch their attention in a heartbeat if they catch the buzz of something new and exciting. Fans forage for new discoveries, pursuing personal interests while leaving trails and clues for others to follow. Savants, Enthusiasts and Originators play influential roles in the fan economy recording their finds, expressing their opinions and leading communities of fellow fans. As a result, discovery is the big challenge in a wiki, Web 2.0 world where blog culture, social networks like MySpace and personalized recommender systems ... Read more
Product Details
Format
Paperback
Publication date
2007
Publisher
Nicholas Brealey Publishing United Kingdom
Number of pages
250
Condition
New
Number of Pages
264
Place of Publication
, United Kingdom
ISBN
9781857883985
SKU
V9781857883985
Shipping Time
Usually ships in 5 to 9 working days
Ref
99-1
About David Jennings
David Jennings runs his own media consultancy DJ Alchemi Ltd and is a Chartered Psychologist who consults on how people learn and collaborate online. He has also co-founded broadband and training technology start-ups and is a Life Fellow of the Royal Society of Arts . Alongside work for corporate clients in telecoms, software, education and arts sectors, he has written ... Read more
Reviews for Net, Blogs and Rock 'n' Roll
"Confused about how to find new music on the Internet? David Jennings is the Christopher Columbus of digital discovery, and his pioneering book is an extremely helpful map of the complex new world of online music. Equally relevant for music consumers and artists, this is the first book that gets beyond the rhetoric and professionally charts the cartography of the ... Read more