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Susan Falls - Clarity, Cut, and Culture: The Many Meanings of Diamonds - 9781479810666 - V9781479810666
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Clarity, Cut, and Culture: The Many Meanings of Diamonds

€ 81.00
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Description for Clarity, Cut, and Culture: The Many Meanings of Diamonds Hardback. Draws on 12 months of fieldwork with diamond consumers in New York City as well as an analysis of the iconic De Beers campaign that promised romance, status, and glamour to anyone who bought a diamond to show that this thematic pool is just one resource among many that diamond owners draw upon to engage with their own stones. Num Pages: 224 pages, black & white illustrations, black & white line drawings, figures. BIC Classification: JFCD; JHMC. Category: (G) General (US: Trade). Dimension: 231 x 160 x 23. Weight in Grams: 499.

Images of diamonds appear everywhere in American
culture. And everyone who has a diamond has a story to tell about it. Our
stories about diamonds not only reveal what we do with these tiny
stones, but also suggest how we create value, meaning, and identity through our
interactions with material culture in general.
Things become meaningful through our interactions with them, but how do
people go about making meaning? What can we learn from an ethnography about the
production of identity, creation of kinship, and use of diamonds
in understanding selves and ... Read more

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Product Details

Format
Hardback
Publication date
2014
Publisher
New York University Press
Condition
New
Number of Pages
224
Place of Publication
New York, United States
ISBN
9781479810666
SKU
V9781479810666
Shipping Time
Usually ships in 7 to 11 working days
Ref
99-1

About Susan Falls
Susan Falls teaches anthropology at the Savannah College of Art and Design in Savannah, Georgia.

Reviews for Clarity, Cut, and Culture: The Many Meanings of Diamonds
Were this book simply a portrayal of the diamond business, it would have been outstanding. It is far more. It is an innovative study of a commodity that must be as unique as the relationship it celebrates and memorializes. It challenges many of the basic assumptions of marketing by describing the consumers paradoxical responses to its strategies. A truly remarkable ... Read more

Goodreads reviews for Clarity, Cut, and Culture: The Many Meanings of Diamonds


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