Cognition and Survey Research
Sirken
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Description for Cognition and Survey Research
Hardcover. Introducing the theory and tools of Cognitive Aspects of Survey Methodology (CASM), Cognition and Survey Research integrates cognitive science and survey methodology unlike any other survey textbook. Editor(s): Sirken, Monroe G.; Herrmann, Douglas J.; Schechter, Susan; Schwarz, Norbert; Tanur, Judith M.; Tourangeau, Roger. Series: Wiley Series in Survey Methodology. Num Pages: 396 pages, illustrations. BIC Classification: JHBC; JMR. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 244 x 166 x 28. Weight in Grams: 768.
Survey methods research--an interdisciplinary approach.
Introducing the theory and tools of cognitive aspects of survey methodology (CASM)--a movement that has greatly contributed to the evolving field of survey methods research--this collection of monographs explores advances in the use of cognitive psychology and other sciences to improve the quality of data collected in surveys. In 22 articles commissioned specifically for this volume, leading survey researchers, social scientists, and statisticians from around the globe evaluate the advantages of interdisciplinary survey techniques, focusing on the many contributions of the CASM movement and drawing on such disciplines as statistics, cognitive psychology, ... Read more
Survey methods research--an interdisciplinary approach.
Introducing the theory and tools of cognitive aspects of survey methodology (CASM)--a movement that has greatly contributed to the evolving field of survey methods research--this collection of monographs explores advances in the use of cognitive psychology and other sciences to improve the quality of data collected in surveys. In 22 articles commissioned specifically for this volume, leading survey researchers, social scientists, and statisticians from around the globe evaluate the advantages of interdisciplinary survey techniques, focusing on the many contributions of the CASM movement and drawing on such disciplines as statistics, cognitive psychology, ... Read more
Product Details
Format
Hardback
Publication date
1999
Publisher
John Wiley and Sons Ltd United States
Number of pages
396
Condition
New
Series
Wiley Series in Survey Methodology
Number of Pages
416
Place of Publication
, United States
ISBN
9780471241386
SKU
V9780471241386
Shipping Time
Usually ships in 7 to 11 working days
Ref
99-50
About Sirken
Monroe G. Sirken and Douglas J. Herrmann are the authors of Cognition and Survey Research, published by Wiley.
Reviews for Cognition and Survey Research
"This is overview material on a nonquantitative area of statistics. Persons involved with surveys would seem to benefit from an understanding of this material."(Technometrics Vol. 42, No. 3, August 2000) If you are interested in cognitive methods for improving the quality of data collected in surveys, then this book is for you. This book describes the frontiers ... Read more