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Doing Style: Youth and Mass Mediation in South India
Constantine V. Nakassis
€ 34.99
€ 27.81
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Description for Doing Style: Youth and Mass Mediation in South India
Paperback. Num Pages: 352 pages, black & white illustrations. BIC Classification: 1FKA; JFC; JFD; JFSP2. Category: (P) Professional & Vocational. Dimension: 155 x 228 x 23. Weight in Grams: 458.
In Doing Style, Constantine V. Nakassis explores the world of youth and mass media in South India, where what Tamil youth call “style” anchors their day-to-day lives and media worlds. Through intimate ethnographic descriptions of college life in Tamil Nadu, Nakassis explores the complex ways that acts and objects of style such as brand fashion, English slang, and film representations express the multiple desires and anxieties of this generation, who live in the shadow of the promise of global modernity.
As Nakassis shows, while signs of the global, modern world are everywhere in post-liberalization India, for most ... Read more
In Doing Style, Constantine V. Nakassis explores the world of youth and mass media in South India, where what Tamil youth call “style” anchors their day-to-day lives and media worlds. Through intimate ethnographic descriptions of college life in Tamil Nadu, Nakassis explores the complex ways that acts and objects of style such as brand fashion, English slang, and film representations express the multiple desires and anxieties of this generation, who live in the shadow of the promise of global modernity.
As Nakassis shows, while signs of the global, modern world are everywhere in post-liberalization India, for most ... Read more
Product Details
Format
Paperback
Publication date
2016
Publisher
University Of Chicago Press
Condition
New
Number of Pages
336
Place of Publication
, United States
ISBN
9780226327853
SKU
V9780226327853
Shipping Time
Usually ships in 7 to 11 working days
Ref
99-50
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