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Remediating Mcluhan
Richard Cavell
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Description for Remediating Mcluhan
Hardcover. This collection of essays considers McLuhan's ground-breaking approach within a number of new contexts and explores the distinguishing features of his media theory. Series: Recursions. Num Pages: 202 pages, 3 black and white; 3 full color. BIC Classification: JFD; JFFP. Category: (G) General (US: Trade); (P) Professional & Vocational. Dimension: 234 x 156 x 18. Weight in Grams: 431.
While current scholarly interest has assured Marshall McLuhan's (1911-80) foundational status as a media theorist, much room still exists for further exploration of his writings, which have taken on additional layers of significance in our contemporary digital moment. Holding that media were extensions of the human, McLuhan also posited that the human was a product of technology. Ranging across fields as diverse as art history, biotechnology, and beyond, this collection of essays considers McLuhan's ground-breaking approach within a number of new contexts and explores the distinguishing features of his media theory.
While current scholarly interest has assured Marshall McLuhan's (1911-80) foundational status as a media theorist, much room still exists for further exploration of his writings, which have taken on additional layers of significance in our contemporary digital moment. Holding that media were extensions of the human, McLuhan also posited that the human was a product of technology. Ranging across fields as diverse as art history, biotechnology, and beyond, this collection of essays considers McLuhan's ground-breaking approach within a number of new contexts and explores the distinguishing features of his media theory.
Product Details
Format
Hardback
Publication date
2016
Publisher
Amsterdam University Press Netherlands
Number of pages
202
Condition
New
Series
Recursions
Number of Pages
202
Place of Publication
Amsterdam, Netherlands
ISBN
9789089649508
SKU
V9789089649508
Shipping Time
Usually ships in 7 to 11 working days
Ref
99-50
About Richard Cavell
Richard Cavell is Professor of English and co-founder of the Bachelor in Media Studies Program at the University of British Columbia. He is the author of McLuhan in Space: A Cultural Geography (2002), the curator of the website spectresofmcluhan.arts.ubc.ca, and author of the critical performance piece Marinetti Dines with the High Command (2014).
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