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Hubert Gatignon - Statistical Analysis of Management Data - 9781489984111 - V9781489984111
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Statistical Analysis of Management Data

€ 128.89
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Description for Statistical Analysis of Management Data Paperback. This book offers a comprehensive approach to multivariate statistical analyses. It provides theoretical knowledge of the concepts underlying the most important multivariate techniques and an overview of actual applications. Num Pages: 405 pages, biography. BIC Classification: JHBC; KCH; PBT. Category: (G) General (US: Trade). Dimension: 235 x 155 x 21. Weight in Grams: 623.

Statistical Analysis of Management Data provides a comprehensive approach to multivariate statistical analyses that are important for researchers in all fields of management, including finance, production, accounting, marketing, strategy, technology, and human resources. This book is especially designed to provide doctoral students with a theoretical knowledge of the concepts underlying the most important multivariate techniques and an overview of actual applications. It offers a clear, succinct exposition of each technique with emphasis on when each technique is appropriate and how to use it. This second edition, fully revised, updated, and expanded, reflects the most current evolution in the methods for ... Read more

  • confirmatory factor analysis
  • canonical correlation analysis
  • cluster analysis
  • analysis of covariance structure
  • multi-group confirmatory factor analysis and analysis of covariance structures.

Featuring numerous examples, the book may serve as an advanced text or as a resource for applied researchers in industry who want to understand the foundations of the methods and to learn how they can be applied using widely available statistical software.

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Product Details

Format
Paperback
Publication date
2014
Publisher
Springer-Verlag New York Inc. United States
Number of pages
405
Condition
New
Number of Pages
388
Place of Publication
New York, United States
ISBN
9781489984111
SKU
V9781489984111
Shipping Time
Usually ships in 15 to 20 working days
Ref
99-15

About Hubert Gatignon
Hubert Gatignon is the Claude Janssen Chaired Professor of Business Administration at INSEAD. He joined INSEAD in 1994 from the Wharton School of the University of Pennsylvania where he was Professor of Marketing. He holds a Ph.D. in Marketing from the University of California, Los Angeles. His research interests involve (1) modeling the factors influencing the adoption and diffusion ... Read more

Reviews for Statistical Analysis of Management Data
From the reviews of the second edition: “This edition deals with statistical topics useful to researchers and graduate students in many fields of management … . updated and expanded according to current needs and demands of the field. … I really enjoyed reading this book. … In summary, it is a nicely packaged book for the intended audience and ... Read more

Goodreads reviews for Statistical Analysis of Management Data


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