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J. R. Brent Ritchie - Travel, Tourism and Hospitality Research - 9780471582489 - V9780471582489
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Travel, Tourism and Hospitality Research

€ 152.23
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Description for Travel, Tourism and Hospitality Research Paperback. The editors have updated and revised this edition and added 12 new authors to their distinguished list of contributors from academia and industry. Contains the latest research methodologies, statistics and techniques relevant to tourism and hospitality. Editor(s): Ritchie, J. R. Brent; Goeldner, Charles R. Num Pages: 640 pages, black & white illustrations. BIC Classification: JHBC; KJSM; KNSG; KNSH. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly. Dimension: 279 x 208 x 36. Weight in Grams: 1430.
The editors have updated and revised this edition and added 12 new authors to their distinguished list of contributors from academia and industry. Contains the latest research methodologies, statistics and techniques relevant to tourism and hospitality. Includes additional material regarding the airline industry, supporting disciplines in the social sciences and environmental issues. Reflects the increasing emphasis on globalization focusing more extensively on the area of research which seeks to evaluate the effectiveness of tourism advertising.

Product Details

Format
Paperback
Publication date
1994
Publisher
John Wiley & Sons Inc United States
Number of pages
640
Condition
New
Number of Pages
640
Place of Publication
New York, United States
ISBN
9780471582489
SKU
V9780471582489
Shipping Time
Usually ships in 7 to 11 working days
Ref
99-50

About J. R. Brent Ritchie
J. R. Brent Ritchie holds the Professorship in Tourism Management at the Haskayne School of Business, University of Calgary, and serves as Chair of the University of Calgary's World Tourism Education & Research Centre. Charles R. Goeldner is the editor of Travel, Tourism, and Hospitality Research: A Handbook for Managers and Researchers, 2nd Edition, published by Wiley.

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