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Alcohol Advertising and Young People's Drinking: Representation, Reception and Regulation
Gunter, Barrie; Hansen, A.; Touri, Maria
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Description for Alcohol Advertising and Young People's Drinking: Representation, Reception and Regulation
paperback. Num Pages: 241 pages, biography. BIC Classification: JFC; JFD; JHBK; JKSN; JPQB. Category: (G) General (US: Trade). Dimension: 229 x 152. .
There is widespread and growing concern about the use of alcohol in society, especially by young people. Although overall volumes of alcohol consumption may be levelling off, the occurrences of excessive or 'binge' drinking, especially among teenagers and young adults, are increasingly commonplace. Tackling irresponsible drinking, which is linked to other antisocial behaviour and health problems, has focused attention on the promotion of alcohol by its producers as an important causal factor. This has led to calls for tougher regulation of alcohol marketing, including restrictions on where it can occur and the form it is allowed to take. Empirical research ... Read more
There is widespread and growing concern about the use of alcohol in society, especially by young people. Although overall volumes of alcohol consumption may be levelling off, the occurrences of excessive or 'binge' drinking, especially among teenagers and young adults, are increasingly commonplace. Tackling irresponsible drinking, which is linked to other antisocial behaviour and health problems, has focused attention on the promotion of alcohol by its producers as an important causal factor. This has led to calls for tougher regulation of alcohol marketing, including restrictions on where it can occur and the form it is allowed to take. Empirical research ... Read more
Product Details
Format
Paperback
Publication date
2010
Publisher
Palgrave Macmillan United Kingdom
Number of pages
241
Condition
New
Number of Pages
241
Place of Publication
Basingstoke, United Kingdom
ISBN
9781349314959
SKU
V9781349314959
Shipping Time
Usually ships in 15 to 20 working days
Ref
99-15
About Gunter, Barrie; Hansen, A.; Touri, Maria
Author Anders Hansen: Anders Hansen is Senior Lecturer in the Department of Media and Communication at the University of Leicester, UK. He is Associate Editor of the journal Environmental Communication, Secretary to the International Environmental Communication Association, and Chair and Convenor of the IAMCR s Working Group on Environmental Issues, Science and Risk Communication. His research focuses primarily on media ... Read more
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