Negative Campaigning
Lau, Richard R.; Pomper, Gerald M.
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Description for Negative Campaigning
Paperback. Series: Campaigning American Style. Num Pages: 224 pages, black & white illustrations. BIC Classification: 1KBB; JPVL. Category: (G) General (US: Trade). Dimension: 228 x 148 x 10. Weight in Grams: 256.
Negative campaigning is frequently denounced, but it is not well understood. Who conducts negative campaigns? Do they work? What is their effect on voter turnout and attitudes toward government? Just in time for an assessment of election 2004, two distinguished political scientists bring us a sophisticated analysis of negative campaigns for the Senate from 1992 to 2002. The results of their study are surprising and challenge conventional wisdom: negative campaigning has dominated relatively few elections over the past dozen years, there is little evidence that it has had a deleterious effect on our political system, and it is not a ... Read more
Negative campaigning is frequently denounced, but it is not well understood. Who conducts negative campaigns? Do they work? What is their effect on voter turnout and attitudes toward government? Just in time for an assessment of election 2004, two distinguished political scientists bring us a sophisticated analysis of negative campaigns for the Senate from 1992 to 2002. The results of their study are surprising and challenge conventional wisdom: negative campaigning has dominated relatively few elections over the past dozen years, there is little evidence that it has had a deleterious effect on our political system, and it is not a ... Read more
Product Details
Format
Paperback
Publication date
2004
Publisher
Rowman & Littlefield United States
Number of pages
224
Condition
New
Series
Campaigning American Style
Number of Pages
224
Place of Publication
Lanham, MD, United States
ISBN
9780742527324
SKU
V9780742527324
Shipping Time
Usually ships in 15 to 20 working days
Ref
99-15
About Lau, Richard R.; Pomper, Gerald M.
Richard R. Lau is professor of political science and director of the Walt Whitman Center for the Study of Elections, Campaigns, and Democracy at Rutgers University in New Brunswick. He is also a member of the Institute of Health, Health Care Policy, and Aging Research at Rutgers. Gerald M. Pomper is Board of Governors Professor of Political Science Emeritus at ... Read more
Reviews for Negative Campaigning
A timely analysisssss
Bookwatch
This work is a valuable addition to the research on negative campaigning. It is also a valuable addition to research into the effects of a host of more traditional factors on the outcome of elections and voting behavior. The use of an extended data set on Senate elections and survey data on voter behavior/attitudes ... Read more
Bookwatch
This work is a valuable addition to the research on negative campaigning. It is also a valuable addition to research into the effects of a host of more traditional factors on the outcome of elections and voting behavior. The use of an extended data set on Senate elections and survey data on voter behavior/attitudes ... Read more