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ABC's of Library Promotion
Steve Sherman
€ 107.60
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Description for ABC's of Library Promotion
Hardback. Designed for libraries of all kinds and all sizes, Sherman's techniques and principles are practical, accessible, tested, and effective. Num Pages: 262 pages, Plans, bibliographical references, index. BIC Classification: GLC. Category: (G) General (US: Trade). Dimension: 226 x 140 x 20. Weight in Grams: 454.
The third edition of ABC's addresses the challenges of the nineties. In addition to updating tried-and-true methods of public relations specifically designed for libraries, five chapters have been added to fit new technological, social, political, and financial conditions. "Campaigning for Funds," for example, shows ways of increasing private and municipal money for library materials. Sherman's techniques and principles are practical, accessible, tested, and effective. They are designed for libraries of all kinds and all sizes.
The third edition of ABC's addresses the challenges of the nineties. In addition to updating tried-and-true methods of public relations specifically designed for libraries, five chapters have been added to fit new technological, social, political, and financial conditions. "Campaigning for Funds," for example, shows ways of increasing private and municipal money for library materials. Sherman's techniques and principles are practical, accessible, tested, and effective. They are designed for libraries of all kinds and all sizes.
Product Details
Format
Hardback
Publication date
1992
Publisher
Scarecrow Press United States
Number of pages
262
Condition
New
Number of Pages
262
Place of Publication
Lanham, MD, United States
ISBN
9780810825697
SKU
V9780810825697
Shipping Time
Usually ships in 15 to 20 working days
Ref
99-15
About Steve Sherman
Steve Sherman used his MS in communications arts and his MSLS as a librarian at the University of Alaska. His articles have appeared in Wilson Library Bulletin, RQ, Film Quarterly, and other professional journals. He is the New England correspondent for Publishers Weekly and the author of 24 books, including A Scott Nearing Reader: The Good Life in Bad Times ... Read more
Reviews for ABC's of Library Promotion
...inspiring, detailed, and specific enough to generate a wealth of new ideas from its many suggestions. Highly recommended.
VOYA
...full of good ideas and delivers a strong message....Sherman writes enthusiastically...and makes a strong case for networking and cultivating political contacts...This work is highly recommended to all readers who believe that libraries exist to serve people. It is especially ... Read more
VOYA
...full of good ideas and delivers a strong message....Sherman writes enthusiastically...and makes a strong case for networking and cultivating political contacts...This work is highly recommended to all readers who believe that libraries exist to serve people. It is especially ... Read more