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Rhetoric: The Art of Persuasion
Adina Arvatu
€ 10.35
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Description for Rhetoric: The Art of Persuasion
Paperback. When is it better to use an analogy rather than a simile or a metaphor? Can you tell the difference between a synecdoche and a metonymy? What are the secret tricks used every day by professional persuaders? BIC Classification: CBG; GTC. Category: (G) General (US: Trade). .
What do you do when you use a metaphor? Or a simile or analogy? Can you tell the difference between a synecdoche and a metonymy? What are the secret tricks used every day by professional persuaders? In this learned little volume, illustrated by Merrily Harpur, AdinaArvatu and Andrew Aberdein demonstrate the principles of Rhetoric via its key figures and devices, using copious examples to show how all human communication deploys the techniques of this ancient art. WOODEN BOOKS are small but packed with information. Fascinating FINANCIAL TIMES. Beautiful LONDON REVIEW OF BOOKS. ... Read more
What do you do when you use a metaphor? Or a simile or analogy? Can you tell the difference between a synecdoche and a metonymy? What are the secret tricks used every day by professional persuaders? In this learned little volume, illustrated by Merrily Harpur, AdinaArvatu and Andrew Aberdein demonstrate the principles of Rhetoric via its key figures and devices, using copious examples to show how all human communication deploys the techniques of this ancient art. WOODEN BOOKS are small but packed with information. Fascinating FINANCIAL TIMES. Beautiful LONDON REVIEW OF BOOKS. ... Read more
Product Details
Publisher
Wooden Books
Format
Paperback
Publication date
2015
Condition
New
Number of Pages
58
Place of Publication
Powys, United Kingdom
ISBN
9781904263906
SKU
V9781904263906
Shipping Time
Usually ships in 4 to 8 working days
Ref
99-2
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